Earlier quoted context omitted.
Come on, as if ABP innovated so much? ABP wasn't the first. I remember using an adblocker native in Firefox back around 2004 (and IIRC I even used on on Mozilla milestones). Back then, there were already /etc/hosts based alternatives (which also have always worked in Windows btw) as well, and a so-called personal firewall could also block ads. These existed for Windows 9x. We're talking end of '90s here. As for the c…
> doesn't have a shady track record Care to expand on that?
It felt that way to advertisers especially when the fee was 30% of ad revenue rather than say, a processing fee for time spent verifying it met the criteria. A lot of them were more ok to ignore ad blocking before they were held to ransom.
Users were unhappy at an adblocker's default config allowing ads.