I'm surprised to see no mention of temperature here. The article says the temperature was 53f and "a little bit humid", and concludes with the Nike experts saying they disagreed that it might have been too warm, arguing that the temperature was perfect.
This flies in the face of much of what I've seen.
Alex Hutchinson wrote a wonderful article entitled "What will it take to run a 2-hour marathon?" in 2014[1], and in a subsequent piece[2] he lays out data from Paris officials who have found that the fastest elite runners did best with temps at 38.9f. This is a HUGE unexplained difference. Furthermore, with pacers blocking the wind more than ever, the Breaking2 effort would have given Kipchoge even less opportunities for evaporative and convective cooling.
"When French researchers analyzed the finishing times of 1.8 million marathoners over a 10-year period, they found that a race-day temp of 43.2°F produced the quickest times overall. But faster runners, who generate more heat, benefited from cooler temps, with the top one percent (green line below) peaking at 38.9°F. Midpackers (red line) do best in the mid-40s."
[1] https://rw.runnersworld.com/sub-2/?_ga=2.79362900.1119941834...
[2]https://www.runnersworld.com/sweat-science/whats-the-optimal...