Sorry if it's already mentioned, but I found it frustrating that I could not get to the winnie homepage (http://www.winnie.com) from the blog. Even the "Home" nav link at the top of the blog just points to the blog's homepage.
How to get your first 100k active users
141–150 of 159 posts
Re: How to get your first 100k active users
#142Earlier quoted context omitted.
> - Go true native, not hybrid What about for games? Unity is extremely tempting, especially when the alternative is to write the game twice in two different languages...
I'd say Unity is native. Arguably so are JavaScript runtimes like react-native or nativescript. She's probably just referring to the poor experience of hybrid web apps. I'd honestly just lean in on PWAs if you're a content/SEO focussed business.
Exactly, Unity and Unreal makes a native and highly optimized graphics engine for every platform they support. The content you create lives on top of a native app.
Re: How to get your first 100k active users
#143"Get featured by apple/google" Honestly, its like giving financial advice and saying "Ok, win the lottery or marry someone rich"
It’s not a lottery. I’ve done it several times over many years with different products and companies. The advice I laid out is basically how I did that. Of course you can’t control if you are featured or not just like you can’t control if you get a writeup in a big publication. Doesn’t mean you shouldn’t give yourself the best chance of getting it.
It would be great, if you can write a dedicated post on it. Im interested to learn more tips. Thanks
Re: How to get your first 100k active users
#144"Grow even before you launch" and "Go big or go home" really resonate with me. We were able to sign up a few thousand people to our new product waitlist through two main channels: exhibiting at conferences and answering questions on Quora. In the past, I would have just done a small beta with friends, but I guess I'm getting a little wiser over the years :) Going big from the beginning is really a tough one. I alread…
I worked at a startup where we had a “waiting list” model - a page where you gave us your email and you’d get an invite later. The CEO thought this was a good way to build up anticipation, and make sure things were fully polished before opening the floodgates. We got a few waves of attention, which meant we had about 30k emails on the list at some point. Of course, this large number put more pressure on us to “get th…
Pfft, 30k? I'd love to have 30k leads.
I have, like 10 people on my "coming soon" mailing list. And I personally know 5 of them :D
I have no flippin' idea how the other 5 found my landing page. I haven't been running ads or anything. I was going to wait till I actually launched (hopefully in a few weeks).
My thought process was the same. Pay for Adwords, et al., to drive people to a page that basically says "Sorry, we're not ready yet, but sign up for our mailing list, maybe?" Not sure that's a good idea.
Re: How to get your first 100k active users
#145Earlier quoted context omitted.
It's not really like winning the lottery. There's a lot of different kinds of promotional features they can give you, with different levels of publicity. You just have to make a high quality app that does something useful or new (or a good game), and ask their editorial team if they can promote your app. They'll usually give you some kind of promotion on the store. It's "editor's choice" and the other front/center fe…
and how do you actually contact the editorial team?
go to local Mac/iOS dev meetups and ask around. they also show up at conferences and of course at WWDC.
Re: How to get your first 100k active users
#146Earlier quoted context omitted.
Hey Anne, my qns is with regards to getting a forum started. I see that Winnie have great topics discussion with questions asked and answered by users. For a new forum, there are bound to be empty-room syndromes. How did you guys manage to kickstart discussions in the beginning? Is it all organic or is there some growth hack involved? This qns have been bothering me a while and I can't seem to get any good readings a…
Hi there, I can try to answer this question from a user perspective. I was an early Winnie user in their public beta and it's one of my top two favorite startups that has launched in the last couple of years. Initially it did feel like an empty room, but this was before the ability to start discussions with other users and ask questions. Initially you could only add reviews of places. I remember adding a couple of re…
Thanks for being on team Winnie and for all your support since launch!
Re: How to get your first 100k active users
#147What if your product doesn't really have any inherent network effects? How do you incentivise your paying customers to share the platform that's giving them a competitive edge (my SaaS is B2B)?
You could do an ambassador program of some kind (check out The Skimm, they have a great one). But I wouldn't expect people to eagerly spread the word about solutions. For B2B you should be investing in content marketing and SEO above all else. Other clever ideas are like what Slack did; make it friendly enough for a consumer to use, and then that consumer ends up advocating for the product to their organization.
Re: How to get your first 100k active users
#148Earlier quoted context omitted.
I worked at a startup where we had a “waiting list” model - a page where you gave us your email and you’d get an invite later. The CEO thought this was a good way to build up anticipation, and make sure things were fully polished before opening the floodgates. We got a few waves of attention, which meant we had about 30k emails on the list at some point. Of course, this large number put more pressure on us to “get th…
Pfft, 30k? I'd love to have 30k leads. I have, like 10 people on my "coming soon" mailing list. And I personally know 5 of them :D I have no flippin' idea how the other 5 found my landing page. I haven't been running ads or anything. I was going to wait till I actually launched (hopefully in a few weeks). My thought process was the same. Pay for Adwords, et al., to drive people to a page that basically says "Sorry, w…
Our lead designer had 20k+ twitter followers, so that was the core of it.
Re: How to get your first 100k active users
#149Earlier quoted context omitted.
> Even in desktop it's difficult to figure out web apps wrapped under electron when they are done right.. Name one.
Telegram desktop
Telegram is a native app: https://github.com/overtake/TelegramSwift
Re: How to get your first 100k active users
#150Earlier quoted context omitted.
Cool, when do you expect to gather daycare data outside the Bay Area? I see one total daycare listed in my ZIP code (in the Boston area) and the search results page doesn't say anything like "we know this is a tiny number of listings, sign up here to be notified when we reach your area" (at https://winnie.com/search?category=childcare&near=[zip] ).
Childcare data in 50 states is coming early in 2018.
Very cool, thanks!