These kind of tech has always been marketed to enterprises under various ruses. It's persistent. If the company happens to have immature control freaks in decision maker roles then they manage to sell. Ultimately its culture and the decision makers get to decide. Monitoring is of course downwards and those making the decision do not get to be monitored in this intrusive fashion.
Edit: it also helps when firing people, as you can make a list of metrics and then make goals that are just out of reach for bottom 50% of performers. Then when you need to fire people and deny unemployment, you point to the metrics they were failing and you have a valid cause to terminate for lack of performance, thus saving you money on unemployment insurance premiums.