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Stack Overflow reducing headcount by 20%

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Re: Stack Overflow reducing headcount by 20%

#71

Earlier quoted context omitted.

Inherent conflict here - programmers don't click on ads, fullstop. I can't imagine a group I'd want to advertise to less.

The thing about ads is that you don’t need to click on them to work. You can’t click on billboards or newspaper ads either. Keep the product in mind is already most of what you want to achieve.

From a monetary aspect, impressions are basically worthless. You need clicks to make any money.

Re: Stack Overflow reducing headcount by 20%

#72
post #57

It's undeniable that their main developer Q&A site is a really great thing that saved me many hours of work. However, it was somewhat hostile to its more export users from the very beginning: the reputation system favors quickfire replies to grab the first upvotes, and they seem to put a strong emphasis on "cookbook" answers where many of the more nuanced discussions were closed as "opinion based". I think there are…

I couldn't agree less. First off, they're not going out of business, just letting 20% go and one would assume refocusing. I think the site is set up to get good answers and not just the first upvotes as answers stick around and users can vote answers up or down as they see fit. The first answers on older questions tend to be very long and in-depth and give a lot of good information about the pros and cons of the approach they discuss. (If you want something really in-depth, check out https://codereview.stackexchange.com/.) The ones that get closed as opinion based are almost entirely asking for software recommendations or the like. I've rarely seen an objectively answerable question closed as being opinion-based.

Re: Stack Overflow reducing headcount by 20%

#73

How many people work at StackOverflow? Seeing this post also made me realize I have no clue how the company makes money.

I'm sure they make TONS of money from ad revenue. Probably they tried to generate other revenue streams but it just didn't work out and hence the layoff. Here's a crazy idea: what if Stackoverflow developed a search engine for developers? Usually I get to Stackoverflow posts through Google but perhaps Stackoverflow can provide a better experience by doing code specific web crawling.

i doubt it. i would guess a much larger proportion of their audience uses ad blockers than the normal consumer media site.

Re: Stack Overflow reducing headcount by 20%

#74

Earlier quoted context omitted.

There was something called experts exchange. Remember that? It was horrible.

Funny you brought that up. I think it was Jeff Atwood who joked about how the domain name read like Expert-Sex-change StackOverflow was such a welcome relief to this site and Atwood also wrote about expertsexchange in a blog post. > I never appreciated how easy Experts-Exchange makes it for us. They are almost universally loathed. We don't just have a rival, we have a larger than life moustache-twirling, cape-wearing…

i remember that expert-sex-change was blocked by our schools filter. thinking about it triggers a vague angry feeling, no specific reason other than, possibly, often repeated disappointment the answer wasn't readable.

Re: Stack Overflow reducing headcount by 20%

#75
post #56
post #39

Earlier quoted context omitted.

Usually you will get at least a 4 week notice in Germany and this increases to up to 7 months when you worked for more than 20 years for the company. That you get fired effective immediately usually only happen if you really fucked something up.

"Layoff" and "firing" are separate concepts here. The central example of a true layoff is a trade work shortage: the layoff happens with very little notice, because it reflects the volatile nature of the demand for the trade. If there's suddenly, unexpectedly nothing for anyone to do, then there's suddenly, unexpectedly no benefit in paying anyone to come in for the day to do it. Does that kind of situation still con…

As far as I know the barriers are even higher for layoffs. You can not, for example, arbitrarily pick which workers to layoff but have to minimize the social impact when you have to choose between several employees doing the same work, for example take age, spousal support, and things like that into consideration. But I am totally not an expert and I am sure it is a vastly more complex topic than I can imagine.

Re: Stack Overflow reducing headcount by 20%

#76
I tried to hire through them recently. It was a joke of a process. More like the way uaed cars are sold. Don't contact us, we'll contact you. No price displayed, we negotiate that depending on how much you can afford. The sign up system simply didn't work, saying I had already signed up but then the next button simply didn't work. They did get back to me a week later. This completely change my view. I went from wanting to use them to advertise for people to work here with like minds to a detractor.

Re: Stack Overflow reducing headcount by 20%

#77

Earlier quoted context omitted.

Inherent conflict here - programmers don't click on ads, fullstop. I can't imagine a group I'd want to advertise to less.

StackOverflow ads are not the same as typical ads that technical users tend to block - they are typically just simple text links to job offers. Additionally, SO has fantastic analytics on logged in users which would drive the cost per impression up - if you've ever filled out their developer survey, you've given them everything they need to sell employers very expensive targeted ads directed at you.

I had to turn my ad blocker off to even see the ad you're referring to. Do you know of programmers who don't run ad blockers?

Re: Stack Overflow reducing headcount by 20%

#78
post #37

It's been interesting watching SO try to monetize. I wonder: How would people feel if they went the Wikipedia way? It's obviously a very beneficial site, but not as widely applicable as Wikipedia. I personally prefer the Wikipedia model of being ad-free and having no additional product and doing a fundraising drive every so often. PBS as well. That said, I certainly think given the audience of SO that there are sever…

Most of SO's operations are something I would not like to fund. I'd be happy to donate for their core service, but that's really only 10% or less of their headcount. Who funds the other 90% and why would they want to? SO is too big to go for a Wikipedia style model unless they strip off just the core SO part and relevant engineers and make only that part donation based. And I'd guess the other 90% would end up in lay…

Keep in mind that the Wikimedia Foundation also spends about 85% of the money they raise on things other than operational costs [1] (servers + engineering).

[1] http://wikimediafoundation.org/w/index.php?title=File%3A2014...

Re: Stack Overflow reducing headcount by 20%

#79

How many people work at StackOverflow? Seeing this post also made me realize I have no clue how the company makes money.

I'm sure they make TONS of money from ad revenue. Probably they tried to generate other revenue streams but it just didn't work out and hence the layoff. Here's a crazy idea: what if Stackoverflow developed a search engine for developers? Usually I get to Stackoverflow posts through Google but perhaps Stackoverflow can provide a better experience by doing code specific web crawling.

Google is there main referral site. Probably not a good idea.

Re: Stack Overflow reducing headcount by 20%

#80

It's been interesting watching SO try to monetize. I wonder: How would people feel if they went the Wikipedia way? It's obviously a very beneficial site, but not as widely applicable as Wikipedia. I personally prefer the Wikipedia model of being ad-free and having no additional product and doing a fundraising drive every so often. PBS as well. That said, I certainly think given the audience of SO that there are sever…

I remember seeing an article here these past few weeks talking about the business model of Wikipedia and how it's supposedly inherently flawed. Wikipedia doesn't bring in a lot of cash, but it rather sets a sad tone for itself how unfortunate that may seem. Personally I'd be more interested in seeing StackOverflow branch out. What have they done these past few years? It seems like StackOverflow has remained stagnant,…

Wikipedia's primary purpose is not to bring in cash, it's a non-profit, so the money is going towards mission-related activities and supporting the site. Generally, the current level is enough to support the site (check also [1] which is meant to ensure at least basic level of support more or less forever). If donations dry up (which they don't seem to be) the activities may be reduced, but "bringing in a lot of cash" by itself is not really the purpose, the cash is the means to get things done. It's a bit different for for-profit establishments when usually getting profit on the investment is at least one of the goals of the whole deal.

[1] https://meta.wikimedia.org/wiki/Wikimedia_Endowment

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