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Dropbox taking entire building in Mission Bay – biggest lease in city history
91–100 of 162 posts
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#92This is tangential, and I'm not a designer so this is just one dev's opinion, but I found Dropbox's latest rebrand (dropbox.design) to be a bizarre departure for them. It was so off the wall I just assumed it was some sort of parody site until I realized it was official. I'm in no place to determine if it's "good" or "bad", but it's certainly an...interesting direction, if nothing else.
I'm not a designer either, but that flesh tone has got to go.
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#93Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#94This is tangential, and I'm not a designer so this is just one dev's opinion, but I found Dropbox's latest rebrand (dropbox.design) to be a bizarre departure for them. It was so off the wall I just assumed it was some sort of parody site until I realized it was official. I'm in no place to determine if it's "good" or "bad", but it's certainly an...interesting direction, if nothing else.
For my taste dropbox.design is borderline ugly. It is definitely not pretty. The colors look like they were picked in MS Paint. https://www.dropbox.com is in the same style and I find it looks very unprofessional, even if it is targeted to regular users. It looks like an art gallery? https://www.dropbox.com/business on the other hand looks clean and trustworthy.
I didn't realize they redesigned the main page. Even putting the colors aside, the font itself looks terrible, like if they have bugged CSS or something.
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#95Earlier quoted context omitted.
1) managing an office building is a lot of hassle. 2) startups are always growing or shrinking. no point putting so much significant capital unless it is an established in for a long haul at a location where talent is surplus. 3) if you indeed have that much capital, you can pretty much dictate what you want and get some tax benefits (amazon, second HQ) or work with a city build a new building suitable for your long-…
" the leasing company actually has limited leverage " This can be true even at the SMB level. My employer sees only a couple of million in revenue yearly, we lease our warehouse/office space and we have more or less free reign to make any non-structural changes. If we decide to clear out a corner of the warehouse to put in more office space, we can (and we have). We just have to pay for the materials and labor. We've…
The ability to modify stuff structurally (which isn’t really structurally but rather just the non-load bearing walls) is pretty standard in commercial leasing. Your employer isn’t getting anything special.
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#96Earlier quoted context omitted.
it is an entreprise focused saas operation. 1500, most of them in sales or sales support, is justifiable.
What percentage of their revenue, would you guess, is generated by traditional sales operations? Anecdotal, but everyone I know who uses Dropbox is an engineer or engineering organization who has a healthy distrust of salesdrones.
I'd guess that most of their revenue is enterprise generated.
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#97Naive question, but why would large companies favor leasing instead of just outright purchasing the property? It seems that when the terms of the lease are up, the leasing company has almost unlimited leverage in the next negotiation (unless the tenant company doesn't mind relocating all of its employees).
1) managing an office building is a lot of hassle. 2) startups are always growing or shrinking. no point putting so much significant capital unless it is an established in for a long haul at a location where talent is surplus. 3) if you indeed have that much capital, you can pretty much dictate what you want and get some tax benefits (amazon, second HQ) or work with a city build a new building suitable for your long-…
> startups
Dropbox is a decade old, at this point...
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#98Earlier quoted context omitted.
i think they are shooting themselfs in the foot, a month ago after my samsung promo expired i lost my 30gb of space. the only plan they have is 1TB for 8.25eur. my whole macbook drive is 512gb, and i dont like to waste something, so paying 1tb and using only 50 feels like im paying for all those using 1tb. so i switched to hosting owncloud on my downloadbox at home, the benefit is that i can access everything downloa…
I had the same situation, and I ended up buying the 1 TB plan. I really wish they would have an intermediate tier between 10 GB and 1 TB. I would gladly pay for 100-200 GB. I use Dropbox to back up important documents but not everything I have on my machines, so I'm still using way less than the 1 TB right now.
i would bet the cost of servicing clients between 10gb and 1tb is probably a losing money proposition at the cost they could charge.
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#99Naive question, but why would large companies favor leasing instead of just outright purchasing the property? It seems that when the terms of the lease are up, the leasing company has almost unlimited leverage in the next negotiation (unless the tenant company doesn't mind relocating all of its employees).
You can also run into an issue like Zynga: they bought an office for a lot of money, had a downturn, and then were in the precarious position of having their office worth more than them.
https://medium.com/halting-problem/zyngas-offices-now-worth-...
Re: Dropbox taking entire building in Mission Bay – biggest lease in city history
#100This is tangential, and I'm not a designer so this is just one dev's opinion, but I found Dropbox's latest rebrand (dropbox.design) to be a bizarre departure for them. It was so off the wall I just assumed it was some sort of parody site until I realized it was official. I'm in no place to determine if it's "good" or "bad", but it's certainly an...interesting direction, if nothing else.
For my taste dropbox.design is borderline ugly. It is definitely not pretty. The colors look like they were picked in MS Paint. https://www.dropbox.com is in the same style and I find it looks very unprofessional, even if it is targeted to regular users. It looks like an art gallery? https://www.dropbox.com/business on the other hand looks clean and trustworthy.
Dear God I can't believe they've gone and done that to their consumer brand. It inspires no confidence, the visual style actually overwhelms the content on the page to the point where the product itself and its values fail to be communicated. On mobile it is particularly bad. If I didn't already have an account, the website design might be enough to keep me from creating one of I land on that front page.