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Things learned while running your own self-funded startup

richg42.blogspot.com

41–50 of 69 posts

Re: Things learned while running your own self-funded startup

#41

> Research the concept of "Death Prices". Google doesn't come up with anything on this one, is there a different term for the same thing?

I think it's the idea that if you price your software too low then it's value will be perceived as low. You then have customers paying a low price for a low (perceived) value product and you're into a death spiral.

Re: Things learned while running your own self-funded startup

#42

Does anyone know of similar articles to this that they like and wouldn't mind sharing? I always find these perspectives and retrospectives useful and interesting. Different people always point out different things, because everyone's business is at least slightly different in one respect or another. (be it funding, customer base, product scale, product type, employee count, number of concurrent projects, how successf…

Some other good resources I've come across recently:

https://www.groovehq.com/blog

https://www.joelonsoftware.com/2004/12/15/camels-and-rubber-...

http://www.startupsfortherestofus.com

Re: Things learned while running your own self-funded startup

#43
post #39

> Research the concept of "Death Prices". Google doesn't come up with anything on this one, is there a different term for the same thing?

Is this the same as "hidden costs" ? That is a cost not showing up on the bill. For instance the time spent to get the thing working and keep it working. I've heard it used as argument against linux and free software.

No, it’s about the initial price you list influencing the value perceived by potential customers. If you set it too low they won’t think your product is worth their time or money

Re: Things learned while running your own self-funded startup

#44
post #3

I'm unclear about what he means by "Don't blindly sign NDAs". What are the risks, and what items to watch out for would be on the checklist my lawyer would ideally provide?

As an example, about a decade ago I was running an eLearning startup. A more established eLearning company approached us to discuss potential partnering opportunities, and sent over their NDA. Note - I actually read NDA's and other legal docs before signing, to make sure nothing untoward or unexpected is included. In the above case, they included non-compete clauses (without any limits) specifically so we couldn't co…

Fascinating. I guess they’re just arbitrary contracts that can include anything, even if they have a standard name.

Re: Things learned while running your own self-funded startup

#45

Does anyone know of similar articles to this that they like and wouldn't mind sharing? I always find these perspectives and retrospectives useful and interesting. Different people always point out different things, because everyone's business is at least slightly different in one respect or another. (be it funding, customer base, product scale, product type, employee count, number of concurrent projects, how successf…

In general I'd keep an eye on the articles and interviews on indiehackers.com.

Specifically, I recommend checking out these articles: How Seth Godin Would Launch a Business With a $1,000 Budget[1], A Guide to Running a Minimalist Startup[2], How to Launch a Product With No Money and No Customers[3], How to Ship Side Projects[4].

For something a little more comprehensive, check out GrowthLab’s Ultimate Guide to Starting an Online Business[5].

[1] https://www.indiehackers.com/@Louis_Grenier/2cc8c6c79c

[2] https://www.indiehackers.com/@pjrvs/1187274e54

[3] https://www.indiehackers.com/@cmason/how-to-launch-a-product...

[4] https://www.indiehackers.com/@lambtron/b04914b36f

[5] https://growthlab.com/guides/ultimate-guide-to-starting-an-o...

Re: Things learned while running your own self-funded startup

#46

> Open source is great, because potential customers will get a chance to try out your work without spending a dime or ever talking to you. This boosts your credibility. On the flip side, if you give away too much, you are basically competing against yourself when you attempt to monetize your work as a product. > Your open source release should be a demo of the product, and no more. Give things away with the goal of e…

Unfortunately, this is where we are in 2017. For many companies and people, contributing to open source has nothing to do with the Stallman concept of "freedom" - it has everything to do with PR.

Re: Things learned while running your own self-funded startup

#47
post #3

I'm unclear about what he means by "Don't blindly sign NDAs". What are the risks, and what items to watch out for would be on the checklist my lawyer would ideally provide?

Self-cite: http://www.commondraft.org/#ConfInfo — this is a pretty-comprehensive set of NDA provisions with extensive commentary and annotations. (It needs some formatting work when I can get to it.) Usual disclaimer: YMMV; IAAL but not your lawyer; don't rely on those materials as a substitute for legal advice about your specific situation; etc.

Re: Things learned while running your own self-funded startup

#48
post #30

Earlier quoted context omitted.

They need another catchy phrase to reply to this, along the lines of "if you never try, there's nothing to survive". Survivorship Bias is at the top of the list of "reasons not to try", and it's a shame to see it dragged out every time you see a success story. The thing I live on today was Job Quittin' Sideproject #5. The first four died without ever letting me quit any jobs. Is #5 "survivorship"? Or is it "persistan…

> Let's say the chance of getting a business working, even for a smart guy, is only 10%. It's much, much lower, according to any reasonable estimation. For all startups, I've seen "less than 1%" on many occasions. That obviously excludes tons of failures that are never reported anywhere -- sometimes that are never even incorporated, despite trying to build/sell a product. > Does that mean you shouldn't try? For the v…

I suppose it depends on how you differentiate between startups and small businesses, but the failure rate might not be as bad you would think depending on how you expect to run your business. Only 50% of small businesses will have failed after 5 years[0], which is a significantly lower rate of failure than you typically hear for startups.

If you decide to start a lifestyle business as opposed to a high-growth startup you may be more successful in terms of wealth and health.

[0] https://www.fundera.com/blog/what-percentage-of-small-busine...

Re: Things learned while running your own self-funded startup

#49
Great list. The only thing that I might take issue with is #5: "5. Every decision must be made extremely carefully. Bad decisions cost money."

Taking too much time on decisions is a good way to kill a new company. Many, if not most wrong decisions you can recover from, and it's very difficult to know what the right decision is beforehand. So a lot of the time the "right" decision is just to do _something_ to learn what the real right decision is and then do that.

Re: Things learned while running your own self-funded startup

#50

Great list. The only thing that I might take issue with is #5: "5. Every decision must be made extremely carefully. Bad decisions cost money." Taking too much time on decisions is a good way to kill a new company. Many, if not most wrong decisions you can recover from, and it's very difficult to know what the right decision is beforehand. So a lot of the time the "right" decision is just to do _something_ to learn wh…

Taking the right amount of time on the right decisions is key - gathering experience in turn ultimately provides it if you have it, or in hindsight.

As much as making quick decisions is valuable, its painful/permanent impacts to the group are high if they aren't flexible decisions, or aren't revisited.

Technical Research is critical. https://producthabits.com/everyone-forgets-technical-researc...

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