Something I’m curious about regarding Mr. Money Mustache - is he actually retired, in the sense that he doesn’t do anything to bring in income (except through passive index investing)? It seems like he has a brand that is pretty lucrative, so it’s unclear to me if he: 1. has enough money to be functionally retired at his current lifestyle, but chooses to continue his brand anyway, 2. has enough money to be functional…
I suspect the unrealized worth of his brand is in the $50-100mm range. He has a huge cult following (his words) among some of the highest earning members of society.