Top talent... selling advertising... for a news aggregator. Sigh.
Paying top employees the highest salaries in the market
41–50 of 218 posts
Re: Paying top employees the highest salaries in the market
#42Is this surprising?
Re: Paying top employees the highest salaries in the market
#43Re: Paying top employees the highest salaries in the market
#44His employees must be pretty confident considering that a few years of cash could set them up for life.
Re: Paying top employees the highest salaries in the market
#45Re: Paying top employees the highest salaries in the market
#46$2.5 billion / 365 days / 120 mil daily users * 20 ad impressions (assumption on my part) * 1000 impressions (to account for CPM pricing) = $2.85 CPM
That’s not bad avg. CPM even for US/EU market assuming mostly display/native display ad units and the relatively lower value of mobile dominant audiences. However, average of 20 ad impressions per user is fairly high.
If they somehow have a lot of video ads, it changes the calculations somewhat, but still seems oddly high. Does anyone have any insight into how believable that $2.5 billion number is?
Re: Paying top employees the highest salaries in the market
#47Top talent... selling advertising... for a news aggregator. Sigh.
Nobody will ever be happy. If someone says hey I can't pay top of market but we're doing something groundbreaking, they are talked about like they are a bunch of scammers. If someone is paying top salary but doing something mundane, it's "sigh."
Re: Paying top employees the highest salaries in the market
#48These revenue numbers strike me as a bit odd, even for US market with it’s relatively high CPMs: $2.5 billion / 365 days / 120 mil daily users * 20 ad impressions (assumption on my part) * 1000 impressions (to account for CPM pricing) = $2.85 CPM That’s not bad avg. CPM even for US/EU market assuming mostly display/native display ad units and the relatively lower value of mobile dominant audiences. However, average o…
20 sounds fine to me.
If it helps, think of the way people sit on hacker news or reddit waiting for the next story to come out, navigating down to comment, and then back to the next story. There are a lot of people who only do 1-2 impressions and a lot of people to do 100.
And if you're still unconvinced: 10 ads only double your CPM estimate; A popular four-lettered sports site charges between $1-3 CPM for "un-targeted" display advertising, and $3-5 CPM for demo/interest targeted.
Re: Paying top employees the highest salaries in the market
#49Toutiao is more than just a news aggregation app, it's a huge interest mining and data recommendation system. Moreover, the company expands its services to mobile video sharing platform and many other fields so as to collect more dimensional data of users. --- In my opinion, ByteDance is a data/intelligence company and Toutiao is just a great app to adopt the technology and grow fast. So, we look forward to seeing an…
As one popular belief stated in machine learning, garbage in garbage out. They might use some really sophisticated model, but that is just another way of doing spamming a little better.
Re: Paying top employees the highest salaries in the market
#50Top talent... selling advertising... for a news aggregator. Sigh.
news aggregation, and the selective targeting of individuals for advertising might just be the most powerful social influence today. Wins elections even...
As engineers, wouldn't it be cool if the most valuable thing we could do was building tools that are inherently valuable instead of valuable because of the tool's ability to connect users with someone who wants to buy their attention?
You know, build some software that doesn't make you feel like a pimp.