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Freight startup Flexport soars from ‘unsexy’ to $800M valuation

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Re: Freight startup Flexport soars from ‘unsexy’ to $800M valuation

#5
Is this an article from TechCrunch about how a company doing good, important, profitable work was previously called "unsexy" by TechCrunch and is continuing to do good, important, profitable work? Did anyone else call them "unsexy"?

> But as the mainstream embraces startup culture and aspiring founders flood Silicon Valley, there seems to be no shortage of people willing to chase things that seem like a bad idea.

... how does this company possibly seem like a bad idea?

I mean, if you find writing websites in $web_framework_of_the_month more exciting (or "sexy", whatever that's supposed to mean, I don't need to know about your tech fetishes) than delivering business value, that seems like your sense of excitement is off, not that they're doing something unexpected.

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