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The problem, really, is this thing called “disruption”

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Re: The problem, really, is this thing called “disruption”

#4
post #2

Asking companies to be honest in their copy? Not going to happen.

People who use buzzwords think they are being honest. Or, they look at honesty differently than some others.

I think the biggest case of "false advertising" is that anyone has ever been held to account for it.

Re: The problem, really, is this thing called “disruption”

#7
Where is the bar for disruption? The timeline they give is "years if not decades" which to me says the bar is really high. But there is such a thing as local disruption which can be a good thing and the bar for that is lower than Earth shattering disruption.

While I agree we should stop using this in marketing copy, I think they are useful to use as aspirational internal goals.

They give software engineers, designers, and product owners something to aspire to. Which is a good thing.

Re: The problem, really, is this thing called “disruption”

#10
post #3

Can we stop using all the buzzwords? It will improve synergy.

>Can we stop using all the buzzwords? It will improve synergy.

Can we stop using all the buzzwords going forward? It will improve synergy with our deep learning big data blockchain cloud platforms.

FTFY

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