>
The changes to the media landscape make great shows less likely. Companies simply stopped aiming for mass appeal in the same way.Hmmm? The mass appeal shows were not great by any stretch of the imagination precisely because of aiming for "lowest denominator" mass appeal.
At best they could be good despite going for mass appeal, but aiming for the more tame and universal themes.
By going for smaller audiences the creators can take chances, what some church lady from Iowa or SJW from Portland might find offensive is not as much of an issue, and the storytelling and directing can be more demanding (as it doesn't have to aim to please any average Joe).
Shows like GoT, HoC, Breaking Bad, True Detective (season 1), etc are so much better than the "mass appeal" crap of yesteryear (with some exceptions, like MASH) that it's not even funny.
For one, they don't use "tv actors" as much, but Hollywood a-listers. Second the production values are 10x and 100x those older "mass appeal" shows.