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Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

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121–130 of 220 posts

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#121
post #8

In related news, certain subreddits have been promoting the use of https://adnauseam.io/ , a fork of uBlock origin that automatically clicks all the ads encountered. The same redditors also encourage searching for high-CPC terms (e.g. insurance or rare medical conditions) to maximize the impact.

If that worked then advertisers would just switch to cost per acquisition.

quantified by? measured by?

"oh hey google, trust us, noone converted, we promise"

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#122

Earlier quoted context omitted.

It's hard to understand the level of _schadenfreude_ that warrants use of AdNauseam. Ads can be hated. That's all right. But, why would anyone be so hell bent on depleting advertisers budget. What if the advertiser is not a rich company but a small business. How acceptable it's to destroy the potential value of her budget? Of course, Google might already be detecting it, but the intent of AdNeuseam seems nothing but…

If enough users adopt this, the effect will be advertisers flee whatever websites those users frequent. The end result being those websites (due to declines in revenue) cut their staffs, reducing the quantity and quality of their content. And then AdNauseum users complain on certain subreddits about the declining quality of the target sites. AdNauseum seems to be a case of "you destroy what you love."

Something that can only support itself with ads has no right to exist at all in my view.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#123
post #34
post #26

Earlier quoted context omitted.

I wonder if this is in response to firing of that dude that said women are biologically disadvantaged at coding LOL. It probably is. What a pity that it took sympathizers/supporters of a sexist asshole to standup to Google.

> I wonder No it seems completely unrelated. To be honest I don't know how you linked these two events in your mind.

The subreddits mentioned above are alt right subs like /r/The_Donald . They are openly protesting the firing of the memo author by using extensions like AdNauseum that interfere with Google's revenue stream.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#124
post #26
post #19

Earlier quoted context omitted.

You got the business part wrong. Google is like 88% ads. The rest is barely profitable or run at a loss.

I wonder if this is in response to firing of that dude that said women are biologically disadvantaged at coding LOL. It probably is. What a pity that it took sympathizers/supporters of a sexist asshole to standup to Google.

No, it's a response to recent policy changes at google that suppress right-wing thinking/publishing, as part of the larger-scale online suppression of it marketed as 'fighting the fake news':

http://www.amerika.org/wp-content/uploads/right-wing-censors...

That's a generic list that doesn't mention google, but this is specifically about google:

https://twitter.com/JulianAssange/status/901545224530530305

In most recent escalation of this, Youtube has 'economically censored' Ron Paul for criticizing U.S. foreign policy on Afghanistan and WikiLeaks.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#125
post #116
post #83

Earlier quoted context omitted.

This isn't shadenfreude ; it's a type of direct action against advertising and indirectly the type of hyper-capitalism that allowed advertising to become malignant. When profit is the only metric that counts, the only way to send a message is to disrupt the flow of revenue. > seems nothing but despicable I'd suggest viewing it from the other side, but I suspect Upton Sinclair's caution may apply: "It is difficult to…

You overestimate the amount of impact adnauseam makes. Users that click on many ads on one page within a short time window, but never convert? Obviously fraud that's being filtered, the user will be blacklisted on both the supply and the demand side, and you very quickly make no impact at all, and will most certainly not disrupt the flow of revenue for anybody involved here. That's not some outlandish futuristic tech…

> You overestimate the amount of impact

I never discussed the level of impact for this type of direct action.

edit: Also, if the impact is negligible, I assume you're fine with more people installing adnauseam.

> Obviously fraud

Good luck making that decision. Are you willing to defraud the people hosting your ads with an overly-sensitive detector? Unlike the user that installs adnauseam that doesn't have any contractual relationship with the advertiser or ad-hosting website, the advertiser would be committing fraud if their false positive is too high.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#127
post #8

In related news, certain subreddits have been promoting the use of https://adnauseam.io/ , a fork of uBlock origin that automatically clicks all the ads encountered. The same redditors also encourage searching for high-CPC terms (e.g. insurance or rare medical conditions) to maximize the impact.

It's hard to understand the level of _schadenfreude_ that warrants use of AdNauseam. Ads can be hated. That's all right. But, why would anyone be so hell bent on depleting advertisers budget. What if the advertiser is not a rich company but a small business. How acceptable it's to destroy the potential value of her budget? Of course, Google might already be detecting it, but the intent of AdNeuseam seems nothing but…

It's not schadenfreude, and this latest uptick in AdNauseam installation&use is not caused by anti-ad attitudes, but as backlash against what is perceived as thought policing by google, mostly in form of demonetizing and silencing popular YouTube users who lean right in their political expression.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#128
post #69

Despite what your opinion might be on the ethics and justifications of the people involved, I find it quite concerning that they're being painted as "ad fraudsters". This sounds like the same Orwellian re-definition of words as "piracy". There is no implicit or explicit, social or legal contract that says if I click an ad that I must then purchase the product. Nor is there any agreement that if I click an ad that I h…

It's called fraud because it's systemized. An individual accidentally clicking on an ad, or clicking on an ad without been actually interested in a product is far from suspicious, we've all done it and we'll do it again. But that's not what this is about. Say you have a couple of web sites and you've strapped AdSense on them. Income is ok but nothing spectacular. One day you decide to go black-hat. So you purchase a…

> An individual accidentally clicking on an ad, or clicking on an ad without been actually interested in a product is far from suspicious, we've all done it and we'll do it again. But that's not what this is about.

I have to admit that I was hoping that is what this would be about. I suspect that almost all ad clicks on mobile devices are "accidental" in the sense that those pages are optimized to ensure the maximum number of accidental clicks.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#129
post #34

Earlier quoted context omitted.

> I wonder No it seems completely unrelated. To be honest I don't know how you linked these two events in your mind.

The subreddits mentioned above are alt right subs like /r/The_Donald . They are openly protesting the firing of the memo author by using extensions like AdNauseum that interfere with Google's revenue stream.

It's not just the memo author, google has started a campaign of indirect censorship by punishing what they call 'controversial content' in doublespeak but mostly boils down to 'right-wing leaning' on YouTube by a) demonetizing channels/users b) disabling commenting and embedding videos for those users too.

Google thinks it's acceptable to wage an economic war against people who don't think the way Google approves, and the users are simply accepting the new rules of the game.

Re: Google Issuing Refunds to Advertisers Over Fake Traffic, Plans New Safeguard

#130
post #59
post #58

Earlier quoted context omitted.

The problem with ads is much bigger than most people realize. To put it simply: ads work against the free market; instead of the "best" product, the one with the largest advertisement budget wins.

Free market cannot work without propagation of information. Curious what kind of mechanism you envision to solve that problem: public service anouncements in place of ads ?

I can't recall a time when ads ever provided useful information about products, as opposed to psychologically conditioned brand awareness.
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