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One Bold Move Apple Has Not Yet Made (domestic manufacturing)

charmcitycurrent.com

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Re: One Bold Move Apple Has Not Yet Made (domestic manufacturing)

#3
post #2

"They could then easily and justifiably charge a premium for American-made iPods or iPhones or products we haven’t even seen yet" I really don't see this working out. Maybe I'm underestimating the purchasing patriotism of the wheat belt though.

The cases for these American-made products could be painted to look like an American flag. Think of the possibilities to market that to the wheat belt:)

Re: One Bold Move Apple Has Not Yet Made (domestic manufacturing)

#5
1) they probavly considered multiple manufacturing locations already (and probably reevaluate periodically)

2) customer base is world wide, so there isn't a geographic reason necessarily to base manufacturing in America. Whenever I buy an Apple product (not from their brick & mortar store), it ships directly from Shenzhen to my door here in Manhattan (I couldn't care less if it shipped from Texas)

Re: One Bold Move Apple Has Not Yet Made (domestic manufacturing)

#7
Apple's done an extraordinary job managing their operating expenses, and I don't think a move to domestic manufacturing would generate the needed premium sales volume to justify the expense. It'd hurt their bottom line.

http://tech.fortune.cnn.com/2010/07/12/how-apple-maintains-e...

Re: One Bold Move Apple Has Not Yet Made (domestic manufacturing)

#8
I think the split between asia making the hardware and america the software is working very well for both sides. The world is round after all. Of course it's cheaper for us this way, but there's also quite a bit of know-how accumulation in asia, that we might find hard to emulate. Like pumping out millions of high DPI Displays in just a few month - don't underestimate that.

I would be really more concerned that asia starts making it's own software and are some-what surprised that they are struggling so much to come up with anything useful.

Re: One Bold Move Apple Has Not Yet Made (domestic manufacturing)

#9
Jobs already did this with NeXT. It would be interesting to see Apple do this as well.

They have plenty of cash with which to do so though such a project is perhaps not the best diversion of resources for shareholders...

http://money.cnn.com/magazines/fortune/fortune_archive/1990/...

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