Oh snap. :D
I couldn't resist writing that so I read the article looking for something substantive to include as a sop to my conscience.
He didn't contextualize or establish the existence of the problem to my satisfaction. A naive reader would assume that he is that he is arguing against academics who feel literally entitled to plagiarize pre-print publications. I don't buy it. I suspect that the actual debate he's engaged in involves is better characterized by the following three quotes:
"…many authors are peeved, pricked, piqued, and provoked by requests from reviewers that they cite papers which are only published on the arXiv preprint"
"Any time that our work follows … ideas from other people, and when we can reasonably be expected to be aware of this, we ought to cite the related work."
"If similar work comes to our attention during a proper literature review, we ought to cite it."
To which the counter-argument would the following, in his closing passage:
"Many reviewers are abusing the system and asking for ridiculous comparison to recently-posted preprint papers…"
This acknowledgement comes too late to be given any useful answer, even though one can easily see it to be the core of a real problem; the reviewers, after all, are serving as gatekeepers to publication, and if one should not put "too much faith in … the overworked cohort of peer reviewers, roughly 30% of whom typically fail to even comprehend the basic outline of the paper," then it is probably extremely frustrating when someone insists that you cite papers that you haven't read in your bibliography as 'related literature', let alone papers you have read and dismissed as insufficiently important to refer your reader to, let alone papers that were clearly written by the reviewer's pet pony in crayon on a stable wall before being photographed and uploaded to the arXiv as uncompressed IMG files.