The brain is not designed to understand statistics. Nuclear accidents are theatrical and fun, and therefore get a lot of play on the media when they happen. Look no further than the media circus surrounding Fukushima to confirm. Everybody is scared to death of Sharks, yet sharks killed only 1 person in the US last year. Cows killed 20, 75% of which were deliberate attacks, but almost no one is afraid of a Cow. Meanwh…
People and their egos crave control. With something like driving, you feel at least somewhat in control of your own destiny. Coming face to face with a shark does not afford the same sense, same with an unstoppable chain reaction occurring deep in a nuclear reactor and the ensuing fallout.
And not to mention, the much wider used coal plants and natural gas plants kill way more people in a lot less theatrical ways, largely through disease of the lungs and skin. Again though watching someone die of black lung isn't nearly as interesting as watching someone die of radiation sickness, so we don't hear about it.