81–90 of 151 posts
This is not a joke, I actually feel nauseous because of the name.
This is a nice blog post - what's with all the hate? So it's basically a marketing tool, but isn't that what blogs are for? As a customer of Soylent, I appreciate that they are writing blog posts about their thought process. It feels nice to be communicated with. Also, I highly doubt a detailed blog post like this is going to convert many new customers - seems like it's mainly for existing ones. FYI, the new bottles…
> So it's basically a marketing tool, but isn't that what blogs are for depressing thought
I wish they made a blog post about how they came about to think that Soylent was a good branding name. Having seen the movie, it makes me want to barf just looking at the bottle. This is not a joke, I actually feel nauseous because of the name.
Seriously people, the irony levels are too damn high. This is a case of an absolutely atrocious brand decision being made by people whose hubris are blinding them to the fact that they're insulting themselves, and their customers, by associating their product with cannibalism.
Why not just go with a square carton design? Now the whole rectangle is full and they're mostly recyclable (I think?). It would probably also normalize Soylent into something like milk.
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It does seem like they're trying to create a following like Apple. Instead of letting the work speak for itself, though, Soylent seems to think that they can incite that kind of appreciation.
Apple might have some good products, but a lot of bad ones as well with a whole lot of marketing and devoted fans that will wait in line all night for it, so really not that different.
Earlier quoted context omitted.
I mean, sure, but don’t act like you’re changing the world. This is nothing more than marketing. Also, 5 seconds of thinking would tell you that a juice box has more packing efficiency than a bottle. (I also have had a bad experience with Soylent)
I have lactose intolerance and struggle to gain healthy weight. Off-brand Vegan soylent has changed my world. So, like, speak for yourself buddy.
Clever trick to host all their blog images on imgur. My only wonder is if they legally licensed those Dieter Rams and Kubrick images?
Wouldn't a Boxed Soylent (sealed bladder in a box like boxed wine) be most efficient for shipping to consumer, and most efficient for consumption? If they are really trying to optimize every aspect, that seems like the solution (from my armchair!). My first thought when seeing the headline was "oh boy, Silicon Valley has been shopping something in a bottle for 1 year now, and now they're experts in bottle packaging i…
My take on the reasons that soylent didn't go with paper packaging (cartons or bag-in-box): 1. Paper packaging is much more fragile than plastic packaging. Boxes permanently dent, buckle when compressed, tear much more easily, etc, when enduring punishment that a plastic container will shrug off. Paper is also much less resistant to water damage. Paper-packaged products like milk cartons or juice boxes are usually tr…
A few years ago I took a two week river trip with a buddy. We bought three boxes of wine.
We nixed the boxes, and the wine bladders were just strapped to to raft with all our other stuff.
At the end of the trip, we we both surprised how much abuse those bags went through, and not even a small leak.
Now--the raft was another story.