Earlier quoted context omitted.
> The days of consumer hardware company's access to startup capital is over. So I haven't worked at a hardware start-up but it seemed pretty difficult even before these companies to raise funding versus a pure software play. I'm not necessarily convinced this makes it easier or harder. Is there a specific reason you think it will be harder now? Also, for what it's worth, Fitbit and GoPro are still going. I'm convince…
It's so easy for Shenzhen to just copy them though. There's nothing defensible about hardware.
Jawbone is being liquidated as its CEO launches a related health startup
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Re: Jawbone is being liquidated as its CEO launches a related health startup
#42The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…
Re: Jawbone is being liquidated as its CEO launches a related health startup
#43Earlier quoted context omitted.
It's so easy for Shenzhen to just copy them though. There's nothing defensible about hardware.
honest question: why then did no one copy the iPod, and no one has copied the iPhone with any success? as soon as the iPod came out way back in the day, the criticism was that it would soon be copied. No one ever did, and I worked in the music business at the time and was familiar with everything on the market. nothing ever came close, apple made a ton of money. it's a common thing to say that it's not defensible/can…
Re: Jawbone is being liquidated as its CEO launches a related health startup
#44The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…
The pricing of $49 is the kicker. No one can make the device you're describing for that. Garmin devices (like the Forerunner 935) tick off your feature requirements but are relatively expensive.
Re: Jawbone is being liquidated as its CEO launches a related health startup
#45The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.
https://www.crunchbase.com/organization/pebble https://www.crunchbase.com/organization/lily-robotics#/entit...
Re: Jawbone is being liquidated as its CEO launches a related health startup
#46Earlier quoted context omitted.
honest question: why then did no one copy the iPod, and no one has copied the iPhone with any success? as soon as the iPod came out way back in the day, the criticism was that it would soon be copied. No one ever did, and I worked in the music business at the time and was familiar with everything on the market. nothing ever came close, apple made a ton of money. it's a common thing to say that it's not defensible/can…
Because the magic in the iphone and ipod come primarily from software (and for the ipod, the music licensing relationships that apple alone had in the beginning.) Android hardware can be pretty good; the app ecosystem, the ecosystem in general, the clear love that Apple has for the iphone, and the control that is (generally) used in user-beneficial ways all make the iphone superior to android.
Re: Jawbone is being liquidated as its CEO launches a related health startup
#47The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…
You just listed an idea according to yourself with literally no market data or budgetary notions. Of course you would do better than any of the companies that actually know what it means working this stuff
>And this opinion is shared by many of people I know
Unfortunately "people this guy knows" isn't a real market and has no bearing on whether a product would be successful or not
Re: Jawbone is being liquidated as its CEO launches a related health startup
#48The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.
The technology component of Jawbone or Fitbit was, even in 2007, very very basic and hardly novel. There is literally nothing in Jawbone or Fitbit that is super novel: their sensors aren't ground breaking, their algorithms are (presumably) meh, etc.
VC's hope that these companies will mature to become superstars and achieve the level of tech quality of Qualcomm, FB, GE, Intel, Google, etc. in their respective markets. This didn't happen with Jawbone or Fitbit.
Re: Jawbone is being liquidated as its CEO launches a related health startup
#49Re: Jawbone is being liquidated as its CEO launches a related health startup
#50The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.
I'd ascribe the failure to the commodification of the fitness tracker and increasingly platform-driven smart speaker space. Here are some companies that have raised big rounds recently: + SimpliSafe raised $57M from Sequoia + Ring raised $100M+ from DFJ + Formlabs raised $50M from Foundry + Sphero raised $23M in April + Anki raised $52.5M in PE I'm not sure what the future holds for Anki/Sphero, but the first three e…
We use SimpliSafe at work. It solves far more problems than the "commodity hardware" issue. It solves the alarm ecosystem and shitty contracts that legacy carriers like ADT trap you into. It's definitely a good model going forward, as you noted.
EDIT: Additionally, it solves a "boring" problem, which not many companies want to tackle. Yet there's tons and tons of stable recurring revenue in this space that requires almost no additional innovation. Just stability, no-bullshit, and good customer service.