Live data from Hacker News

Jawbone is being liquidated as its CEO launches a related health startup

techcrunch.com

41–50 of 200 posts

Re: Jawbone is being liquidated as its CEO launches a related health startup

#41

Earlier quoted context omitted.

> The days of consumer hardware company's access to startup capital is over. So I haven't worked at a hardware start-up but it seemed pretty difficult even before these companies to raise funding versus a pure software play. I'm not necessarily convinced this makes it easier or harder. Is there a specific reason you think it will be harder now? Also, for what it's worth, Fitbit and GoPro are still going. I'm convince…

It's so easy for Shenzhen to just copy them though. There's nothing defensible about hardware.

Note that if Shenzen companies started publishing proposals on Kickstarter, they could make a success: Compared to SV products which get delivered in a year or two, they could churn prototypes in a few weeks, build confidence with investors and repeat. I hear people screaming "but they're not reliable/trustworthy!", but you can build trustworthiness by delivering bigger and bigger products, and, actually, Kickstarter would benefit from working in an environment which doesn't entirely rely on the producer's good will.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#42

The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…

I keep a small, cheap pedometer in my pocket. I have no use for any other features.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#43

Earlier quoted context omitted.

It's so easy for Shenzhen to just copy them though. There's nothing defensible about hardware.

honest question: why then did no one copy the iPod, and no one has copied the iPhone with any success? as soon as the iPod came out way back in the day, the criticism was that it would soon be copied. No one ever did, and I worked in the music business at the time and was familiar with everything on the market. nothing ever came close, apple made a ton of money. it's a common thing to say that it's not defensible/can…

Because the magic in the iphone and ipod come primarily from software (and for the ipod, the music licensing relationships that apple alone had in the beginning.) Android hardware can be pretty good; the app ecosystem, the ecosystem in general, the clear love that Apple has for the iphone, and the control that is (generally) used in user-beneficial ways all make the iphone superior to android.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#44

The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…

The pricing of $49 is the kicker. No one can make the device you're describing for that. Garmin devices (like the Forerunner 935) tick off your feature requirements but are relatively expensive.

The Mi Band is close to what I listed for $19. The money should be made on add-ons and upgrades, not the product itself.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#45

The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.

Lily and Pebble also were VC Backed and each raised 15+ million

https://www.crunchbase.com/organization/pebble https://www.crunchbase.com/organization/lily-robotics#/entit...

Re: Jawbone is being liquidated as its CEO launches a related health startup

#46
post #43

Earlier quoted context omitted.

honest question: why then did no one copy the iPod, and no one has copied the iPhone with any success? as soon as the iPod came out way back in the day, the criticism was that it would soon be copied. No one ever did, and I worked in the music business at the time and was familiar with everything on the market. nothing ever came close, apple made a ton of money. it's a common thing to say that it's not defensible/can…

Because the magic in the iphone and ipod come primarily from software (and for the ipod, the music licensing relationships that apple alone had in the beginning.) Android hardware can be pretty good; the app ecosystem, the ecosystem in general, the clear love that Apple has for the iphone, and the control that is (generally) used in user-beneficial ways all make the iphone superior to android.

in the case of the iPod I'm not sure that was true. remember, these were the days of everyone having a bunch of mp3s on their hard drive. The actual iPod software was extremely rudimentary, and basically barely integrated with iTunes. this was still in the days of windows, keep in mind, and before apple actually launched iTunes for windows. and still, it was immediately a dominant player and not one company was able to launch a competitor _before_ apple built iTunes for windows.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#47

The problem with fitness trackers and smartwatches is that each and every brand keeps adding unnecessary features to the stack. They won't listen to users and keep building devices that have no market. Most of those companies created a product that was good and needed a good amount of work to make it better. But it seems that developers and management felt that simple = bad, and worked their asses off to add useless…

"They won't listen to users and keep building devices that have no market"

You just listed an idea according to yourself with literally no market data or budgetary notions. Of course you would do better than any of the companies that actually know what it means working this stuff

>And this opinion is shared by many of people I know

Unfortunately "people this guy knows" isn't a real market and has no bearing on whether a product would be successful or not

https://signalvnoise.com/posts/3124-give-it-five-minutes

Re: Jawbone is being liquidated as its CEO launches a related health startup

#48

The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.

I think the problem with hardware startups is more subtle. Unless you open up a fundamentally new market segment or find a niche application, your product is asking to be commodified. Smartwatches and fitness trackers were too obvious a category and Samsung, Apple, etc. were sure to swoop in and win. There really is no distinguishing feature for Jawbone or Fitbit. Other hardware startups like Anki are doing stuff that's niche and novel in areas unlikely to be ever entered by Apple/Google/etc.

The technology component of Jawbone or Fitbit was, even in 2007, very very basic and hardly novel. There is literally nothing in Jawbone or Fitbit that is super novel: their sensors aren't ground breaking, their algorithms are (presumably) meh, etc.

VC's hope that these companies will mature to become superstars and achieve the level of tech quality of Qualcomm, FB, GE, Intel, Google, etc. in their respective markets. This didn't happen with Jawbone or Fitbit.

Re: Jawbone is being liquidated as its CEO launches a related health startup

#50

The days of consumer hardware company's access to startup capital is over. With so many high profile VC backed (Fitbit, GoPro, Hello, Juicero, Coin, Pearl, ect.) and kickstarted (Lily.ai, Pebble) failures, no one is willing to risk it.

I'd ascribe the failure to the commodification of the fitness tracker and increasingly platform-driven smart speaker space. Here are some companies that have raised big rounds recently: + SimpliSafe raised $57M from Sequoia + Ring raised $100M+ from DFJ + Formlabs raised $50M from Foundry + Sphero raised $23M in April + Anki raised $52.5M in PE I'm not sure what the future holds for Anki/Sphero, but the first three e…

>SimpliSafe

We use SimpliSafe at work. It solves far more problems than the "commodity hardware" issue. It solves the alarm ecosystem and shitty contracts that legacy carriers like ADT trap you into. It's definitely a good model going forward, as you noted.

EDIT: Additionally, it solves a "boring" problem, which not many companies want to tackle. Yet there's tons and tons of stable recurring revenue in this space that requires almost no additional innovation. Just stability, no-bullshit, and good customer service.

Post reply on HN