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How Should Business Schools Prepare Students for Startups?

blog.ycombinator.com

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Re: How Should Business Schools Prepare Students for Startups?

#11
I'm currently working through this struggle in Hawaii. I'm currently an adult student pursuing concurrent degrees in CS and Entrepreneurship at the University of Hawaii at Manoa, and trying to find ways to bring the two programs closer in ways that reflect my self-study on SV-style tech entrepreneurship and my experience in the professional workforce...and it's not easy.

Not mentioned in the video are a couple factors that probably influence the process in invisible and important ways:

1) At UH (and other universities I've checked on), the different departments are run as different business units, so trying to run mixed classes runs into the typical corporate politics of how funds are allocated, who gets credit, etc. We do have a video game design class that combines CS and creative media majors into one crossover class at the undergrad level, so I'm trying to gain insight on how that works at a pedagogical and administrative level.

2) Talking to the curriculum manager of our MBA program, he expressed that he didn't have any professors who would want to teach a multidisciplinary class, and he didn't have anyone he felt comfortable assigning to it anyway. When I asked him why, he said that business academia heavily discouraged multidisciplinary research, and publish-or-die culture has resulted in extremely "pointy" professors who are stellar single business discipline, but essentially worthless outside their skill silo. Because of this, he felt that a silo-breaker class would be either resource-intensive or ineffective.

We do have a couple "entrepreneurship" centers on campus, one oriented around tech (with a former technical SV-type manager), and one oriented around business. Sadly, they seem to be mutually exclusive for the most part, but I've been working on trying to build the connective tissue.

I do completely agree that business and engineering need each other, because I always see product without strategy or strategy that completely misunderstands the magical business properties of pure tech--and that's if the business kids are pitching tech at all. These two disciplines, at least at my school, are utterly ignorant of each other and it shows in the ideas they have. When it comes to preparing students for any kind of entrepreneurship, you need to have practitioners and managers mingling for it to work, and I doubt I'd ever go to a business masters that wasn't multidisciplinary. To this end, very happy I'm seeing things like Harvard's MBA/CS and the Stanford interdisciplinary programs pop up.

I doubt I'll get UH to see the light, but wish me luck. Hopefully the insights I got from administrators help someone look at the problem differently.

Re: How Should Business Schools Prepare Students for Startups?

#12
Teach them to connect reality with a business objective. The "field of dreams" theory of business planning is successful 1 in 1,000,000 times. Ergo, hitch your wagon to a horse that can pull a wagon. Said another way, ensure that the product or service which you spend your next 20-hours per day, 7 days per week, actually is something that the market demands.

Re: How Should Business Schools Prepare Students for Startups?

#13
As a both a business school graduate and company founder I witnessed this first hand. At my school, the majority of people wanting to do "entrepreneurship" were not really committed to it, but rather dabbling in it. They had an idea and did surveys to "validate" the need and were always looking for random undergraduate engineers to seduce into helping them.

That being said, there was a small handful of people who were serious, committed, and willing to do whatever it took to get their company off the ground. As with all stereotypes, there is some element of truth along with countless counter examples. For MBAs, the core issue is a lot of ambitious, idea-generating, risk-averse people without technical/tactical skills on average, looking to do something risky with technical/tactical requirements.

As someone wanting to start my own company, I hated that I didn't have the technical chops to get even a basic prototype off the ground and didnt want to just another MBA with an idea and no ability to execute. Luckily, my school, Chicago Booth, began offering a Ruby on Rails coding class. From the first class, I got addicted to it and spent all my timing building out an idea, that I didn't even initially think was good, just so I could learn to code better.

When I released the idea, 60% of the school started using it in the first month. There is no substitute for being able to cheaply and easily get a workable prototype onto the market. As a result of having a real product and the ability to iterate on it, we made it much further than any of our competitors in our schools New Venture competition and ended up winning it and raising a seed round.

We are by no means successful and are still in the startup grind for sure, but without bringing the initial ability to get something real onto the market through some technical skills, we would have been dead in the water no matter what. Our product is now used by half of MBAs in the country ( https://www.transparentcareer.com ) and it would have never of happened without at least getting some basic technical skills.

MBAs can start companies and be successful at them, and some companies require way less tech than others. That being said, I think everyone would wind up being better off learning to code no matter who they are. There is nothing more empowering than being able to create something real instead of just a powerpoint presentation.

Now that I have a team of engineers, working with them is way smoother as I more deeply understand the development process and can understand how to spec things out better. Even if i'm not coding on a daily basis, its immensely valuable to at least know the basics.

Re: How Should Business Schools Prepare Students for Startups?

#14
Excellent back and forth. As someone considering an MBA post a failed startup, the meat, for me, was here:

> Michael: Because I think a lot of people here in the valley would argue ... spending two years at an early stage startup in the Bay Area might be more fruitful than spending those two years at an HBS or a like school.

> Jeff: Look, I think there’s an argument for that trade off in the short term. I think the harder question for people is 10 years from now, 20 years from now, 30 years from now, where am I gonna end up? Because if I spend two years stepping off the treadmill at a Harvard, or a Stanford, or an MIT, I’m gonna come back with a network, a set of relationships, and a skillset that may not be immediately high ROI.

Well worth the listen to / read.

Re: How Should Business Schools Prepare Students for Startups?

#15
Since startups make things and things are the essence of the economy, gain the skill to make things rather than telling other people to make things.

If you are a master at business administration then you are a master at telling other people to make things, why would I want you to tell me what to do as a partner in a startup? You have to pay me for that kind of stuff.

Re: How Should Business Schools Prepare Students for Startups?

#16

Excellent back and forth. As someone considering an MBA post a failed startup, the meat, for me, was here: > Michael: Because I think a lot of people here in the valley would argue ... spending two years at an early stage startup in the Bay Area might be more fruitful than spending those two years at an HBS or a like school. > Jeff: Look, I think there’s an argument for that trade off in the short term. I think the h…

If you can't choose a good start up to join then most likely a b school is the better option.

If you choose a good start up, then the start up (and payout) will most likely be much more valuable 10-20 years down the line.

Re: How Should Business Schools Prepare Students for Startups?

#18

Since startups make things and things are the essence of the economy, gain the skill to make things rather than telling other people to make things. If you are a master at business administration then you are a master at telling other people to make things, why would I want you to tell me what to do as a partner in a startup? You have to pay me for that kind of stuff.

My impression, working for a Fortune 500, is that management is largely an information processing task. They are gathering, analyzing, and communicating information, but typically have to deal with both quantitative and qualitative information of varying quality from disparate sources.

They are also skilled at certain kinds of tasks such as creating business plans, budgets, etc., and serving them up in a recognizable format that other people can use.

Supervision is a different kind of task, some managers are good at it, others aren't.

Hopefully your business grows to the point where you need someone who can perform these tasks for you.

Certainly, the ability to make things was what got my business off the ground. I'm still a one man shop, and my sales don't justify hiring myself full time, much less another worker -- management or otherwise.

Re: How Should Business Schools Prepare Students for Startups?

#20
post #16

Excellent back and forth. As someone considering an MBA post a failed startup, the meat, for me, was here: > Michael: Because I think a lot of people here in the valley would argue ... spending two years at an early stage startup in the Bay Area might be more fruitful than spending those two years at an HBS or a like school. > Jeff: Look, I think there’s an argument for that trade off in the short term. I think the h…

If you can't choose a good start up to join then most likely a b school is the better option. If you choose a good start up, then the start up (and payout) will most likely be much more valuable 10-20 years down the line.

the difference is that it's pretty easy to tell a good b school (lots of objective rankings). at an early stage, it's really tough to tell a good startup- as a candidate you are at a significant disadvantage in choosing a startup employer due to the lack of available information. not saying one is better than the other, but that making that choice is far more difficult than the couple of sentences you mentioned.
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