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Ask HN: How much ad revenue you make from your side project?

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21–30 of 189 posts

Re: Ask HN: How much ad revenue you make from your side project?

#21
post #3

I can speak for the food blogging industry. This is my wife’s blog[1] A good food blogger focusing on the US/High GDP audience can get CPMs from $1-4[2]. Where it gets interesting are the RPM numbers. If you can manage multiple ad networks, execute 100% fill rates, bid between networks and become a preferred partner, you can rake up to $12-15in RPM [3]. Here’s more of multiple revenue sources for a successful blog [4…

There are no ads on her site though....

Re: Ask HN: How much ad revenue you make from your side project?

#22
post #11
post #8

Earlier quoted context omitted.

> The most I have made was $20k per month on a TV show review site. > I also ran a Minecraft mods site for awhile with my son and at its top it made $9k/mo Congratulations. That is pretty impressive, and you repeated he success twice. Do you still run those? Is that your full time job? > When you place multiple ads, the CTR on all of them even the well placed in-content ad is much lower as well the the CPC. Wouldn't…

Thanks. I don't run either anymore. The TV show site started off as a side project to train a new employee and ended up turning into a nice little business for awhile. When summer hit, the site plummeted in traffic & revenue and when the TV show seasons started again both Hulu and Netflix where not advertising the same anymore. That combined with the TV show line up was horrible so the traction just wasn't there anym…

Isn't Minecraft still popular? Why shut it down rather than let it sit there or sell it?

I'd think with the increasing popularity of Netflix that'd still be popular as well.

Re: Ask HN: How much ad revenue you make from your side project?

#23
post #17

Earlier quoted context omitted.

> There are a lot of people with adblock these days And it is soon to be built into web browsers, you have to wonder the impact that will have.

isn't ad block easy to thwart? Sites like forbes and fortune do

Yes, I can do it, but I respect choice of my users.

Re: Ask HN: How much ad revenue you make from your side project?

#24
post #13

on avarage you should be getting 1$/month per unique returning visitor. but you need some volyme so you can sell directly to advertisers or be very lucky that your ad network can match you with buyers. if there are no good matches you'll only make 1 cent or less per user. you need 10k+ monthly users or they will not talk to you. there are other ways to make money though. instead of selling your users you can sell to…

That sounds astronomically high. There are sites with billions of visitors and they certainly aren't making billions of dollars. Some of the popular news sites would fit that bill and they surely have access to the highest quality and best paying ads.

Re: Ask HN: How much ad revenue you make from your side project?

#25

> So I am thinking of revenue model based on ads. At its 'full' potential web application can draw a million visits per month (in 2-3 years may be). Please don't. Find a way to charge money for it, or accept that it's really not that valuable. Sad how everybody thinks merely hosting a website entitles them to revenue now.

People are accustomed to paying nothing on the web, unless it's a physical product nobody is paying for anything.

Re: Ask HN: How much ad revenue you make from your side project?

#28
I don't know if YouTube counts here.

On the weekends I upload videos for artists from my home country. I have one channel that is fairly popular. The artists themselves are not big enough to attract many people to their own channels so the use mine. We split the ad revenue. I pay them locally. My take home after deductions is anywhere from 5k to 8k per quarter.

EDIT: added payout period. I give payouts per quarter because as i said, they are not big artists, so it would be tedious sending small amounts to tons of people each month.

Re: Ask HN: How much ad revenue you make from your side project?

#29
post #21
post #3

I can speak for the food blogging industry. This is my wife’s blog[1] A good food blogger focusing on the US/High GDP audience can get CPMs from $1-4[2]. Where it gets interesting are the RPM numbers. If you can manage multiple ad networks, execute 100% fill rates, bid between networks and become a preferred partner, you can rake up to $12-15in RPM [3]. Here’s more of multiple revenue sources for a successful blog [4…

There are no ads on her site though....

And you don't happen to run an adblocker?

Re: Ask HN: How much ad revenue you make from your side project?

#30
post #7

I hate to hijack, but I'm facing the exact same issue you are. The rates that I've heard quoted for AdSense just aren't happening for me. My rates are very similar to yours, samblr. I think that part of my problem (and it could be yours) is that I don't have a ton of written content around my free giveaways, which is the core of my site. Basically: plenty of cake, very little frosting. Can anyone offer advice for inc…

Every single one of your pages I visited shows me a remarketing ad. This tells me that Google can't find good matching advertisers for your content so they show remarketing ads instead. Remarketing ads always pay out much, much less.

Good feedback, thank you: it certainly means that I'm not doing a good job giving clues to AdSense what the site is about.
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