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Google Contributor: Buy an ad removal pass for the web

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41–50 of 269 posts

Re: Google Contributor: Buy an ad removal pass for the web

#43

Wow, how much does this have to do with their announcement to add ad blocking to Chrome (only for other networks ads, I'm sure)? How have they not attracted regulator action yet? You'd think the EU would be all over that kind of behaviour.

Which announcement are you talking about?

Re: Google Contributor: Buy an ad removal pass for the web

#45
post #34

This doesn't seem that useful to me as only a small number of sites (none of which I visit) support it. Hypothetical question: If I were allowed to bid on my own ad impressions - and if I won an auction, no ad would be shown - how much would it cost a month for me to see no adverts? (I realize this is heavily dependent upon the type of sites that are involved, so I guess take the average HN user as an example).

According to my first search result [1], average CPC is 2.04$ with 1.16% CTR. Say you see 200 pages a day, 2 ads each. You end up at 9.5$/day.

https://www.hochmanconsultants.com/cost-of-ppc-advertising/

Re: Google Contributor: Buy an ad removal pass for the web

#48

Whether it comes from Google, or someone else I believe this is the only way the web survives. Content creators need to be able to charge different amounts for different quality content. In depth, well researched reporting needs to be able to earn more than a buzzfeed article. That's not possible with a flat "per-eyeball" cost, where the revenue to the content creator is uncorrelated with the cost to create or the va…

If the time taken to read the buzzfeed article is the same as the high quality report, it is worth the same to an advertiser. The high quality report does good for the organization in terms of retention, a reader is likely to come back and read it if he finds good content.

Re: Google Contributor: Buy an ad removal pass for the web

#49
One has to mention the Brave browser for comparison: https://brave.com/ -- similar concept but using Bitcoin. The accounting at https://brave.com/publishers.html looks like you as the reader can DECIDE whether you want to issue micropayments to a particular site or not, and publishers don't have to explicitly opt-in beforehand (thereby instantly including all of the web). A publisher won't be able to charge different prices, but a publisher with goodwill (hence users opting on their own to pay that publisher) will make money. This seems like a better execution.

Re: Google Contributor: Buy an ad removal pass for the web

#50
post #13

Don't know, feels a bit like ransom when coming from Google, not the publisher.

Also what I thought. If this starts becoming widely used, then Google would be essentially getting a share out of the tip that readers would be giving to publishers, only for the service of "not showing ads and redistributing money".
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