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Blue Apron Files for IPO

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Re: Blue Apron Files for IPO

#71

Post by dominotw »

kafkaesq wrote: post #64
dominotw wrote: post #45

Earlier quoted context omitted.

doesn't the carbon footprint of shipping it back offset the recycling?

That's a perfectly valid point, above, which definitely should not have been downvoted. This business about "just ship it back to us and we'll recycle it" is obviously suspect. If anything it sounds like a scheme they came up with so they could check some box in some policy subscription about "offering recycling opportunities at all stages in the supply chain", or something similar. Even though when you think about,…

they are obviously counting on the fact that their customers are 1. lazy/busy 2. don't care that much about recycling.

Re: Blue Apron Files for IPO

#72

Post by tedajax »

I ultimately cancelled Blue Apron because the recipes as written were awfully bland. I also found the prep times listed on the recipes to be absolute fabrications. I felt like I could make simpler meals with less prep and cook time that tasted better... so that's what I started doing.

Re: Blue Apron Files for IPO

#74

Post by harryh »

glup wrote: post #32

I hear a lot of my friends trying Blue Apron, but then canceling because of the 1) excessive packaging 2) excessive salt/sodium content 3) sudden inspiration to just go to a grocery store and learn more about cooking in general. For those of you on HN who have done BA for more than a year, what are your experiences? How do you balance it with other food sources (groceries, delivery food, going out, other services)?

I've been a consistent Blue Apron customer since 2012 getting probably 45 weekly boxes a year. I like it a whole lot. Both my wife and I have busy careers and when it came to dinners were ordering in way too much. Blue Apron is an easy way to get exactly what I need for 3 pretty good dinners a week. I like the variety, I like that they're pretty straight forward to make, and I like that I don't have to think about it. The box just shows up every Tuesday.

I totally get that it's not for everyone but honestly for me it's been a pretty huge life improvement. They have one of my absolute favorite products.

I'm honestly a pretty big fanboy. Happy to chat. Also happy to hand out free weeks to anyone who wants to try it out. Just DM me your email + real name on twitter.

Re: Blue Apron Files for IPO

#75

Post by toomanybeersies »

teen wrote: post #3

The amount of pollution / trash this company produces seems pretty counter to their mission statement.

I agree that these recipe-as-a-service companies have too much packaging, but I wonder if there is more embedded energy in them than the alternatives.

For a lot of people, Blue Apron et al aren't replacing a weekly shopping run, where you grab everything you need for a week. It's replacing people buying fast food, which is also very heavy on packaging.

Re: Blue Apron Files for IPO

#76

Post by tetrep »

temp246810 wrote: post #48

For the lazy: >>> In 2014, 2015, and 2016, we generated $77.8 million, $340.8 million, and $795.4 million in net revenue, respectively, representing growth of 338% from 2014 to 2015 and growth of 133% from 2015 to 2016. In the three months ended March 31, 2016 and March 31, 2017, we generated $172.1 million and $244.8 million in net revenue, respectively, representing growth of 42%. In the years ended December 31, 20…

You're missing some important net losses, notably, they've lost almost as much 1/4 of this year than all of last year (continuing from where you stopped):

$(47.0) million, and $(54.9) million, respectively, and in the three months ended March 31, 2016 and March 31, 2017, we generated net income of $3.0 million and incurred net losses of $(52.2) million,

Re: Blue Apron Files for IPO

#77

Post by headcanon »

sushisource wrote: post #38
glup wrote: post #32

I hear a lot of my friends trying Blue Apron, but then canceling because of the 1) excessive packaging 2) excessive salt/sodium content 3) sudden inspiration to just go to a grocery store and learn more about cooking in general. For those of you on HN who have done BA for more than a year, what are your experiences? How do you balance it with other food sources (groceries, delivery food, going out, other services)?

I just do it once a month. I really wish they would have an option to do that, instead of forcing me to go on the website once a month and cancel everything except one week. I like it because it's a good way to cook things I might not decide to make otherwise. Complaint #2 makes no sense to me. You add all your own salt. If they want less salt, add less salt.

Hello Fresh has a once-a-month option. Cancelled because I'm buying a house and can shop myself for cheaper, but I didn't have any problems with them.

Re: Blue Apron Files for IPO

#78

Post by r00fus »

sbov wrote: post #65
htsh wrote: post #61

Seems waste has been covered well but I was curious about what people think about these services and how they relate to food deserts. I think there are at least a few interesting takes on this. First, this helps a ton. Fresh food isn't available in a lot of areas and this makes it easier for both current residents and it reduces friction for people looking to move to these towns. On the other hand, will a societal tr…

If you live in a food desert you probably can't afford Blue Apron. They tend to be very low income neighborhoods.

Untrue, if you're thinking about recently gentrified areas like Bayview/Hunter's Point in SF or East Palo Alto in the peninsula.

According to the internets, the walk score and bike score for my house is really high but most of the restaurants and grocery stores around don't have a lot of variety or organic products. If we didn't already have a good cooking culture and procurement habits, I might be tempted to use Blue Apron or a similar service.

Re: Blue Apron Files for IPO

#80

Post by temp246810 »

tetrep wrote: post #76
temp246810 wrote: post #48

For the lazy: >>> In 2014, 2015, and 2016, we generated $77.8 million, $340.8 million, and $795.4 million in net revenue, respectively, representing growth of 338% from 2014 to 2015 and growth of 133% from 2015 to 2016. In the three months ended March 31, 2016 and March 31, 2017, we generated $172.1 million and $244.8 million in net revenue, respectively, representing growth of 42%. In the years ended December 31, 20…

You're missing some important net losses, notably, they've lost almost as much 1/4 of this year than all of last year (continuing from where you stopped): $(47.0) million, and $(54.9) million, respectively, and in the three months ended March 31, 2016 and March 31, 2017, we generated net income of $3.0 million and incurred net losses of $(52.2) million,

Thanks, I did it quickly and thought I'd gotten the whole paragraph. Went ahead and added all of it, there was a page break in between.
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