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Etsy has ousted its CEO and is laying off 8 percent of its staff

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Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#81
post #55

Earlier quoted context omitted.

I had forgotten that Etsy changed its policy on allowing mass manufacturing several years ago: https://www.wired.com/2015/09/etsy-embraces-mass-manufacturi... http://abcnews.go.com/Business/etsy-ceo-ipo-mass-production-... Alibaba-resells has had a detrimental effect on Kickstarter and Indiegogo-type platforms too. Many of the things submitted to r/shittykickstarters seem to be resells. Indiegogo doesn't mind them, a…

The amazing thing about Kickstarter knockoffs is that there's a huge market for simply stealing an idea and beating it to market. People have made hundreds of thousands of dollars doing this. It's completely absurd, Kickstarter product transparency is, in hindsight, almost ideal to steal products from.

Reminds me of this: "Your brilliant Kickstarter idea could be on sale in China before you’ve even finished funding it"

https://news.ycombinator.com/item?id=12724096

That said, there's still vibrant opportunity in the other direction, i.e. finding items off of Alibaba, claiming to not only have made those items but that they are best-in-class/first-of-its-kind, and attracting people who don't bother double-checking on Google or Amazon, nevermind Alibaba.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#82

Welcome to the bursting of the second tech bubble. It's been slow so far, but it'll accelerate soon. Hang on! Why is it that on these threads, nobody seriously considers the possibility of a secular decline? Fundraising, after all, has slowed, real estate in south bay has softened, and interest rates are rising (making tech relatively less attractive). Not to mention the scandals that have erased billions; see Theran…

How is mismanagement and terrible user experience about the tech bubble bursting? How are you making that leap?

My guess is that the argument is because companies with mismanagement and terrible user experiences are getting gobs of funding and going public. Not that I necessarily agree, but I can see the argument.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#83
post #4

Earlier quoted context omitted.

This has been my experience as well. Etsy in just a few years has gone from a artisan marketplace to a bunch of mass produced junk. From the articles I've read they've done this to increase the number of sales (cheaper items = more conversions) but I think it's been slowly costing them their customer base. Hopefully they realize this and start banning mass produced items and listening to their artisan stores feedback…

I wonder if they can police the reselling of mass produced junk. I'm imagining initial efforts, making a notable dent in the problem, and then kicking off a "Made By Me" social media campaign. If resellers stopped seeing Etsy as a easy way to sell dollar store items at artisan prices, made that'd curb the problem a bit more.

Etsy gets multiple thousands of vendor sign-ups per day and needs a dedicated team to filter out vendors that attempt to game the marketplace by flooding it with thousands of listings for cell phone cases and other junk.

A lot of it is driven by Chinese middlemen and get-rich-quick schemes that are more than happy to burn the marketplace to the ground if they can make a buck in the process.

The challenge is that in the beginning the revenue is good and it's hard to say no to revenue when you need to beat the street every quarter. It seems so manageable at first. But unless you've lived its very hard to wrap your head around that you've planted the seeds of your own destruction.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#84

The conversion problem on mobile does seem like an issue, but speaking as a former customer of Etsy what drove me away was the selection. Not that it's too small - rather, Etsy is now flooded with thousands of storefronts selling "artisan" pieces that are actually bought on AliExpress or similar and marked up. If they're trying to apply ML to managing customer recommendations, they should figure out how to identify w…

Its interesting to see the path Etsy has taken. IIRC, around 2007 or so they closed all of the 'vintage' shops because they weren't handmade. They quickly went back on that and restored those accounts. (In 2014 they also tried removing 'vintage' from 'browse', which resulted in a lot of backlash.)

Its a shame to see them relaxing the standards over the years. In 2007 their blog even acknowledged the mass-produced items and the lack of support for these products [1]

[1] https://blog.etsy.com/news/2007/cultivating-a-strong-communi...

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#85
post #81

Earlier quoted context omitted.

The amazing thing about Kickstarter knockoffs is that there's a huge market for simply stealing an idea and beating it to market. People have made hundreds of thousands of dollars doing this. It's completely absurd, Kickstarter product transparency is, in hindsight, almost ideal to steal products from.

Reminds me of this: "Your brilliant Kickstarter idea could be on sale in China before you’ve even finished funding it" https://news.ycombinator.com/item?id=12724096 That said, there's still vibrant opportunity in the other direction, i.e. finding items off of Alibaba, claiming to not only have made those items but that they are best-in-class/first-of-its-kind, and attracting people who don't bother double-checking on…

[deleted]

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#86
post #81

Earlier quoted context omitted.

The amazing thing about Kickstarter knockoffs is that there's a huge market for simply stealing an idea and beating it to market. People have made hundreds of thousands of dollars doing this. It's completely absurd, Kickstarter product transparency is, in hindsight, almost ideal to steal products from.

Reminds me of this: "Your brilliant Kickstarter idea could be on sale in China before you’ve even finished funding it" https://news.ycombinator.com/item?id=12724096 That said, there's still vibrant opportunity in the other direction, i.e. finding items off of Alibaba, claiming to not only have made those items but that they are best-in-class/first-of-its-kind, and attracting people who don't bother double-checking on…

Yeah, what we need is a patent system that only gives 5 years, maybe some lower barriers in terms of how it's enforced. Maybe where a jury is asked 'does this feel like a knockoff of what the patent was generally describing or does it really do something new.' The risk of going afoul will be enough to keep people innovating.

I'd really love to see a common sense approach to patents.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#87

The conversion problem on mobile does seem like an issue, but speaking as a former customer of Etsy what drove me away was the selection. Not that it's too small - rather, Etsy is now flooded with thousands of storefronts selling "artisan" pieces that are actually bought on AliExpress or similar and marked up. If they're trying to apply ML to managing customer recommendations, they should figure out how to identify w…

My wife has a store on etsy selling handbags, and frankly, the traffic has gone done over the past year. She has a great reputation, and she still makes sales, but not because of Etsy. It's simply a store front for her where she can direct people that she finds via other avenues, such as Facebook and referrals. I imagine part of the reason of the decline is the fact that she focuses on higher end handbags, and doesn't try to compete on price. I've told her that she's isn't going to compete with Asia on price, so focus on quality and custom work.

Not to mention the fact that Etsy has done nothing to improve the sellers experience in years. Sure, they put out some new way to design your store front with something more custom, but practically speaking, it lacks critical features. She literally sent a customer to the store to pay for the bag via Etsy, and the customer couldn't find the PayPal button to pay because they didn't offer PayPal through the custom storefront.

It's really bad when your store prevents a legitimate customer from making a purchase, and that's literally what you are selling. Seriously.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#88

Earlier quoted context omitted.

This is why centralized marketplaces in general are, in my opinion, on the way out. In the future people with something to offer will be able to offer it without being routed through one-size-fits-all platforms who want to control your options for communication, payment, reputation, shipping, etc. in a "my way or the highway" attitude. If one takes this perspective, then Ebay, Taobao, and Etsy are all anachronisms, t…

i dunno, people like those centralized solutions because managing communication, payment, reputation, shipping, etc. are a huge pain in the ass. i mean even if you look at major alternatives to etsy (like shopify), they still are "centralized" in that regard. buyers also need some sort of discovery platform - even if it's just google, then google becomes the centralized platform, no?

> buyers also need some sort of discovery platform

These platforms exist in all sorts of places outside of marketplaces. Pinterest is essentially bookmarks for shopping. Ditto Wanelo (and other similar sites for different demographics/verticals). Certain Instagram networks are all about products. Babylist is to baby showers what The Knot is to bridal showers. And these are just what I can think of off the top of my head.

Greenhorn merchants love marketplaces b/c they want to market themselves at any cost. But I'm close with several former Etsy sellers who, once they achieved traction with their products, decided to build their brands on their own and not compete toe-to-toe with copycat sellers (which drove them bezerk, btw). Shopify + Facebook ads + Instagram can go a very long way.

Re: Etsy has ousted its CEO and is laying off 8 percent of its staff

#90

The conversion problem on mobile does seem like an issue, but speaking as a former customer of Etsy what drove me away was the selection. Not that it's too small - rather, Etsy is now flooded with thousands of storefronts selling "artisan" pieces that are actually bought on AliExpress or similar and marked up. If they're trying to apply ML to managing customer recommendations, they should figure out how to identify w…

I only started looking at etsy last year when I was looking for a unique gift for an anniversary present, having spent a lot of time on ali express and the like I noticed lots of items being sold as handmade and as a result avoided the site entirely. I wouldn't trust any of the sellers because I don't have the time to check them all and if I have to do that I may as well look elsewhere, I also caution people against…

That's a real shame. My wife has a store on Etsy and is downstairs right now sewing up another handbag. So it's kinda tough to hear that the reputation she's worked hard for on Etsy with the solid ratings, and with the hard work she's put in, the Etsy brand itself is turning people away. Etsy provides just enough to make it easy and worthwhile to use the system, but I wonder if she's legitimately losing sales this way.
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