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Startup School 8: Jan Koum of WhatsApp

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Re: Startup School 8: Jan Koum of WhatsApp

#11
post #8

It is very nice to have first mover advantage. Many web and mobile application companies today do not have first mover advantage. This was a good talk to listen to if you have quietly stumbled on something that people want before the rest of the product builders find out.

But they didn't have first mover advantage. There was ping and a few other similar apps on the iOS app store.

WhatsApp focused (correctly) on distribution over several platforms.

Re: Startup School 8: Jan Koum of WhatsApp

#12
post #7
post #3

Jan is the entrepreneur that I admire the most. Here are some of the reasons: 1. He was so focused on building the product that he just ignored all emails from carriers and investors. Sequoia partners had to hunt down Whatsapp's office just to get in touch with him. Most entrepreneurs would be easily distracted by investor attention. 2. He didn't care about the press (despite a ton of inbound interest). I don't know…

> 3. Very balanced outlook towards global users - even though SV (or even US) didn't recognize their traction, he always understood that there is a big world out there where not everyone has an iPhone. This impressed me the most, because at the time whatsapp went mainstream globally - it was available on all platforms including the old BlackberryOS, BlackBerry 10, Symbian (S60), Windows Phone and even some candy phon…

And that is why they succeeded imo. Because Facebook bought Whatsapp for it's 1 Billion users, and Whatsapp would never have hit that mark had it not been for the fact that they focused on market outside the US (where cheaper phones with android, candybar and other OSes were more popular).

While Whatsapp is still not as big in the US, it's literally the defacto mode of communication in countries like India, Brazil etc. to the point where "Msg me" would automatically mean "Msg me on Whatsapp"

That + the fact that it was tied to your phone number was in my opinion genius. I for a thousand years would not have though too much about Global Market (because I'd be focused on revenue and users in 1st world countries would be generally the ones with spending cash for messaging apps).

Re: Startup School 8: Jan Koum of WhatsApp

#13
post #11
post #8

It is very nice to have first mover advantage. Many web and mobile application companies today do not have first mover advantage. This was a good talk to listen to if you have quietly stumbled on something that people want before the rest of the product builders find out.

But they didn't have first mover advantage. There was ping and a few other similar apps on the iOS app store. WhatsApp focused (correctly) on distribution over several platforms.

BBM had huge potential as well in the early days. Blackberry practically invented this "SMS-alternative" type of chat application. It was being quickly adopted in emerging markets as a replacement for SMS, which was much more expensive. However, Blackberry screwed that up by keeping BBM Blackberry-only for so long. The BBM should have been available on the iOS and Android stores (and probably on Symbian/Java) since 2009 at the latest (basically when Whatsapp was launched), and it would've dominated.

Re: Startup School 8: Jan Koum of WhatsApp

#14
post #13
post #11

Earlier quoted context omitted.

But they didn't have first mover advantage. There was ping and a few other similar apps on the iOS app store. WhatsApp focused (correctly) on distribution over several platforms.

BBM had huge potential as well in the early days. Blackberry practically invented this "SMS-alternative" type of chat application. It was being quickly adopted in emerging markets as a replacement for SMS, which was much more expensive. However, Blackberry screwed that up by keeping BBM Blackberry-only for so long. The BBM should have been available on the iOS and Android stores (and probably on Symbian/Java) since 2…

Possibly. On hindsight, RIM totally underestimated the onslaught on mobile started by iOS and later also by Android. They never thought those platforms could take off, so their decision is understandable (but totally wrong of course).

Re: Startup School 8: Jan Koum of WhatsApp

#15
post #3

Jan is the entrepreneur that I admire the most. Here are some of the reasons: 1. He was so focused on building the product that he just ignored all emails from carriers and investors. Sequoia partners had to hunt down Whatsapp's office just to get in touch with him. Most entrepreneurs would be easily distracted by investor attention. 2. He didn't care about the press (despite a ton of inbound interest). I don't know…

I agree about Jan. I do admire what he and his small team did with Whatsapp and the sheer mind boggling scale they achieved.

But this is also success bias. If he didn't succeed the same points would be used against him. Winners make their own rules and hindsight is a bad teacher.

These same points he avoided for instance partnerships and press may have worked for other successful founders.

Re: Startup School 8: Jan Koum of WhatsApp

#16
post #3

Jan is the entrepreneur that I admire the most. Here are some of the reasons: 1. He was so focused on building the product that he just ignored all emails from carriers and investors. Sequoia partners had to hunt down Whatsapp's office just to get in touch with him. Most entrepreneurs would be easily distracted by investor attention. 2. He didn't care about the press (despite a ton of inbound interest). I don't know…

WhatsApp launched at a time when SMS was a paid feature in Europe. It's pretty rare to have such a massive virality in your product. Not only is there a large network effect, your competitor is also charging a large amount compared to your free and superior product.

Re: Startup School 8: Jan Koum of WhatsApp

#17
post #3

Jan is the entrepreneur that I admire the most. Here are some of the reasons: 1. He was so focused on building the product that he just ignored all emails from carriers and investors. Sequoia partners had to hunt down Whatsapp's office just to get in touch with him. Most entrepreneurs would be easily distracted by investor attention. 2. He didn't care about the press (despite a ton of inbound interest). I don't know…

Regarding #5, Whatsapp ought to have one of the most impressive employee:user rates ever.

Re: Startup School 8: Jan Koum of WhatsApp

#18
post #13
post #11

Earlier quoted context omitted.

But they didn't have first mover advantage. There was ping and a few other similar apps on the iOS app store. WhatsApp focused (correctly) on distribution over several platforms.

BBM had huge potential as well in the early days. Blackberry practically invented this "SMS-alternative" type of chat application. It was being quickly adopted in emerging markets as a replacement for SMS, which was much more expensive. However, Blackberry screwed that up by keeping BBM Blackberry-only for so long. The BBM should have been available on the iOS and Android stores (and probably on Symbian/Java) since 2…

yes of course - because having a random 8 digit hex pin was so user friendly, easy and intuitive :)

Re: Startup School 8: Jan Koum of WhatsApp

#19
post #3

Jan is the entrepreneur that I admire the most. Here are some of the reasons: 1. He was so focused on building the product that he just ignored all emails from carriers and investors. Sequoia partners had to hunt down Whatsapp's office just to get in touch with him. Most entrepreneurs would be easily distracted by investor attention. 2. He didn't care about the press (despite a ton of inbound interest). I don't know…

In other words, he passed the marshmallow test.

Re: Startup School 8: Jan Koum of WhatsApp

#20
post #18
post #13

Earlier quoted context omitted.

BBM had huge potential as well in the early days. Blackberry practically invented this "SMS-alternative" type of chat application. It was being quickly adopted in emerging markets as a replacement for SMS, which was much more expensive. However, Blackberry screwed that up by keeping BBM Blackberry-only for so long. The BBM should have been available on the iOS and Android stores (and probably on Symbian/Java) since 2…

yes of course - because having a random 8 digit hex pin was so user friendly, easy and intuitive :)

What did you do in the very early days to promote the app (apart from Flyertalk)?
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