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Ask HN: How did you grow from 100 to 1,000 users?

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Re: Ask HN: How did you grow from 100 to 1,000 users?

#31

Post by f3r3nc »

no1youknowz wrote: post #8

I looked at the other Ask HN for 100 users. Only 1 person mentioned influencers. I'm going to recommend it again, but with more detail. An influencer has a particular niche/segment in the market that they are passionate about. They may have various channels in which to communicate to their audience, these may be facebook page/groups, youtube channels, instagram. These influencers have from 100 to 100k audience member…

back in the days when we were making ios games we would send out a lot of promo codes to various youtube reviewers with followers between 100-10k. it was getting popular back then so we didnt paid for nor offered money for the review although few replied back and asked for it. well more like a paid service than affiliate. a few days later we experiences a spike that originated from a reviewer we never heard back.

Re: Ask HN: How did you grow from 100 to 1,000 users?

#32

Post by erikb »

Huhty wrote: post #30

We run a community platform called Snapzu ( http://snapzu.com ) which is similar in nature to HN/Reddit/etc (which entirely depends on user submissions, voting, etc) so we right off the bat had to battle the notorious "chicken and egg" problem. It was really hard attracting users when the entire site depends on other users (of which obviously at first we had very little of) for content. However, we did several (mostl…

I really like the name so I clicked the link. Somewhere on that you still have flash running? (Hans, get the Firewerfer!)

Re: Ask HN: How did you grow from 100 to 1,000 users?

#33

Post by pryelluw »

no1youknowz wrote: post #8

I looked at the other Ask HN for 100 users. Only 1 person mentioned influencers. I'm going to recommend it again, but with more detail. An influencer has a particular niche/segment in the market that they are passionate about. They may have various channels in which to communicate to their audience, these may be facebook page/groups, youtube channels, instagram. These influencers have from 100 to 100k audience member…

I work on the tech side of imfluencer marketing and am available to answer most questions through email. No bs or strings.

Keep in mind that no product or budget is too small for influencer marketing!

Re: Ask HN: How did you grow from 100 to 1,000 users?

#34

Post by udkl »

no1youknowz wrote: post #8

I looked at the other Ask HN for 100 users. Only 1 person mentioned influencers. I'm going to recommend it again, but with more detail. An influencer has a particular niche/segment in the market that they are passionate about. They may have various channels in which to communicate to their audience, these may be facebook page/groups, youtube channels, instagram. These influencers have from 100 to 100k audience member…

How to get in touch with you ? I would be very interested in learning more about your approach.

Re: Ask HN: How did you grow from 100 to 1,000 users?

#35

Post by udkl »

sb8244 wrote: post #5

I've seen my current product go from 0 users to thousands. It is a business workflow tool where most users log several hours per day, so I understand that it's very unusual compared to other services. The big thing for us was just a strong sales and marketing presence backed by a product team (my team) that listens for the user and the marketplace and responds quickly. It takes a little time but snowballed by just st…

Sure, but sales is expensive. Is there a trick or insight to keep sales costs low ?

Re: Ask HN: How did you grow from 100 to 1,000 users?

#36

Post by nikanj »

We operate in the public sector SaaS space. We tried all sorts of focused marketing, but by far the best results were obtained by 1) Picking up a list of municipalities 2) Calling the main switchboard of each one and asking who makes decisions relevant to our business 3) Calling said person, setting up a live demo.

There's still immense power in the human-human interaction, even if it's not webscale.

Re: Ask HN: How did you grow from 100 to 1,000 users?

#37

Post by eelliott »

cdiamand wrote: post #17

Posted this in the 0-100 thread, but posting here as well: I did the following for http://www.oppsdaily.com 1. Posted landing page in a slack chat (first ~10 users) 2. Posted on the indiehackers forum (+30 users) 3. Got mentioned in the indiehackers weekly newsletter (+150) 4. Posted to hacker news (+?) 5. Posted to product hunt (did not go so great)(+?) 6. Started posting weekly metrics to HN - made the frontpage (+…

Hey cool idea, I've subscribed.

One feedback - when you press Subscribe it opens a new tab to take you through the Mailchimp flow. Considering there's not much value on the landing page, I think it's better to stay in that tab.

Re: Ask HN: How did you grow from 100 to 1,000 users?

#38

Post by jonathanbull »

These are the top 3 things that worked for us at https://emailoctopus.com:

1) Posted on niche subreddits and HN. Commented and gave a gentle plug on related posts. 2) Launched a free side project on Product Hunt: https://www.producthunt.com/posts/templates-by-emailoctopus 3) Ran a crazy-cheap Black Friday promotion for all our leads.

Re: Ask HN: How did you grow from 100 to 1,000 users?

#39

Post by rkunnamp »

no1youknowz wrote: post #8

I looked at the other Ask HN for 100 users. Only 1 person mentioned influencers. I'm going to recommend it again, but with more detail. An influencer has a particular niche/segment in the market that they are passionate about. They may have various channels in which to communicate to their audience, these may be facebook page/groups, youtube channels, instagram. These influencers have from 100 to 100k audience member…

How do you track and pay commissions? Any tool recommendations?

Re: Ask HN: How did you grow from 100 to 1,000 users?

#40

Post by rkunnamp »

gerenuk wrote: post #26
AznHisoka wrote: post #9

Earlier quoted context omitted.

what industries or niches does this strategy work for? which ones do they not work as well?

If your product is related to SEO, social media, ppc this can work really well. We recently launched a side project in SEO vertical with couple other partners and did over $200k in sales revenue over a week through our affiliate channel. If you are looking particularly where affiliates are promoting for products then check out voluum, link assistant etc. If your product is more of a tech side and starts with less tha…

"If your product is more of a tech side and starts with less than $20-$30 then chances are less people are going to promote that." Why is that ? I didn't really get it.
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