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Ask HN: How did you acquire your first 100 users?

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Re: Ask HN: How did you acquire your first 100 users?

#81
post #77

I seeded my site with scraped data for quite a while. Once organic started coming in and twitter referrals and hits increasing I added an email subscription. http://weworkcontract.com/

I love your website, please continue doing what you're doing! Best of luck!

Re: Ask HN: How did you acquire your first 100 users?

#82
post #25

tl;dr -- offer customers something they can't buy at a price their willing to pay. My personal, non-software example was to identify an untapped opportunity in my field, technical recruiting. My clients had 20 to 100 employees, no internal technical recruiter, had already recruited their core team, has run out of organically generated people to interview, and had raised a Series B or later in funding. In 2010, the on…

Wow that is really interesting, how did you manage to sell them a paid (hourly) service when as you said they had firms knocking down their door doing it on contingency?

Re: Ask HN: How did you acquire your first 100 users?

#84

Facebook Ads -> Blog Posts/Lead Magnets -> Email List Bootstrapped Solo founder. Beta launch in June 2016. Full launch in December 2016. Crossed $200k in ARR last week.

I would be interested in finding out more on the subject. Would you care to expand a bit on the above?

Re: Ask HN: How did you acquire your first 100 users?

#85
post #84

Facebook Ads -> Blog Posts/Lead Magnets -> Email List Bootstrapped Solo founder. Beta launch in June 2016. Full launch in December 2016. Crossed $200k in ARR last week.

I would be interested in finding out more on the subject. Would you care to expand a bit on the above?

I built a farm management SaaS product. It's basically a managerial accounting platform. I've written a bunch of blog posts (75 I think) over the last 2 years.

I see what posts perform well on FB, then boost them.

I've spent $22,000 on Facebook ads and have acquired 6,000 leads from the spend.

Re: Ask HN: How did you acquire your first 100 users?

#86

Lots of people come up with a good idea for a product, launch, then wonder where to get users. "Start with the market, instead," evolves their consciousness. I offer a different approach: start with the customer acquisition strategy and then build your product. 1) Build a landing page describing the problem and your solution, in terms of emotional value benefits 2) Drive paid traffic to the landing page. Get at least…

I would have to strongly recommend against number eight. It's almost impossible to be done tactfully and it's even harder to avoid the appearance of using your friends.

If I built something cool that I genuinely believed one of my friends would find useful then I would wait for them to seek me out with their problem and just give them perpetual free use with no strings attached and write it off as marketing.

Re: Ask HN: How did you acquire your first 100 users?

#88
1. I scoured the reviews of similar apps and listed the main feature requests that were being stonewalled and implemented them.

2. I then set up keyword alerts for Reddit and Twitter and when somebody mentioned [similar app] I popped in and suggested they try Lanes which, btw, has feature [similar app] has not implemented.

3. I got lucky^. Photos of Lanes began appearing on Tumblr blogs (the #studyblr community) and readers began asking 'what's that website on your laptop'. Queue, lotsa signups.

4. The next 100: I listened to the first 100, intently.

^Of course that stroke of luck would never had transpired had step 1 not helped me figure out how to add value.

The app is https://lanes.io

Re: Ask HN: How did you acquire your first 100 users?

#89
post #83

My app is for a very niche population so spreading the word for it was incredibly easy as there are only 3-5 really good hubs for this crowd (pinball players) online.

Cool, do you mean physical pinball machines?

Yeah! It's a social score-ranking app for physical pinball machines. We recently broke 1k users and 20k scores since release this past June.

Re: Ask HN: How did you acquire your first 100 users?

#90
post #88

1. I scoured the reviews of similar apps and listed the main feature requests that were being stonewalled and implemented them. 2. I then set up keyword alerts for Reddit and Twitter and when somebody mentioned [similar app] I popped in and suggested they try Lanes which, btw, has feature [similar app] has not implemented . 3. I got lucky^. Photos of Lanes began appearing on Tumblr blogs (the #studyblr community) and…

How did you set up the reddit alerts?
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