Earlier quoted context omitted.
The image of "shipping phones off to be built by other people in China" could not be farther from the truth. Not only does Apple plan every build in extreme detail (stations, tests, flow, etc), they send an army of PMs, EPMs, engineers, etc. to oversee each build in person. They have to. Apple's manufacturing and operations expertise is enormous. It's a competitive advantage on the same scale as, say, Google's data c…
this. literally every United SFO HKG upper-deck is loaded with Apple engineers.
Apple receives permit in California to test self-driving cars
281–290 of 323 posts
Re: Apple receives permit in California to test self-driving cars
#282Dear Car Companies: If you would really like to advance the state of the art for self driving technology, I invite you come up to the mid-west, especially in the winter months, and make your toys work under those conditions. Working up here will push your technology quite far, with snow, slush, worn away lane markers, cold temperatures, wind, potholes, washboard roads, ice, clogged sensors, blocked GPS, and any numbe…
Edit: http://ns.umich.edu/new/multimedia/videos/23020-u-m-opens-mc...
And more recent investment: https://www.forbes.com/sites/dougnewcomb/2016/07/27/michigan...
Re: Apple receives permit in California to test self-driving cars
#283Earlier quoted context omitted.
Articles like http://www.recode.net/platform/amp/2016/6/10/11904942/google... seem to point to Apple TV being easily outsold by Amazon and Google.
During 2015-16 I was given 3 or 4 opportunities to get a free Chromecast, and I got one. It sits barely used now, in one of the rarely visited HDMI inputs on my TV. I wonder how many of those "sold" devices were actually given away and forgotten. Chromecast cannot possibly be considered usable by most because it follows a weirdo, google-style, controlled-by-the-browser (but only Chrome) model. It is the most absurd w…
I'm totally aware that it's basically just a fancy HDMI cable but we can easily cast from three operating systems, plus all our phones and tablets. I don't want a device any smarter than this, with menus and libraries of stuff it wants me to buy. The Chromecast model works great for us.
Re: Apple receives permit in California to test self-driving cars
#284Earlier quoted context omitted.
Dear falcolas, If you really need to understand why car companies will not take your advice, you should look at their sales numbers. Car companies don't sell many cars in Montana. They sell a lot of cars in urban concrete jungles and suburbs like those that exist in California and basically every major city. Solve one major city (especially one with hills like San Francisco), and you've likely solved most major citie…
Most major cities in the world? All those major cities that don't get snow and icy roads? Major cities like Chicago, new York, Moscow? Any big city in northern Europe? What about Canada? I think the snow question is a good one.
Re: Apple receives permit in California to test self-driving cars
#285Earlier quoted context omitted.
And, funnily enough, the word processing tool most often used in my office (Dropbox Paper) is slower, less suited to long documents and has fewer features than the first word processor I used. Still, you can't expect your teacher of 30 years ago to foresee "the future is emojis". People just want different software every few years, because fashion is fickle there's a natural feeling that old stuff is out of date. Sla…
I mean, did the first word processor you use allow collaborative working on documents available anywhere with an internet connection, constantly backed up to Dropbox servers?
Re: Apple receives permit in California to test self-driving cars
#286Earlier quoted context omitted.
Your reasoning is excellent. The only problem is that Apple doesn't have sufficient drive, talent, or reputation, in the auto industry to actually make and sell a good car. No employee wants to leave Tesla to work at Apple. No consumer wants to buy a car made by Apple. Hopefully Tim and the gang won't blow through too much money before they accept that. They're pretty good at making phones and computers. They might w…
List of people who have been or are working on Project Titan: Jamie Carlson (ex-Tesla autopilot) Megan McClain (ex-Volkswagen) Vinay Palakkode (Carnegie Mellon automated driving) Xianqiao Tong (computer vision at Nvidia) Paul Furgale (Autonomous systems lab at SFIT) Sanjay Massey (automated vehicles, Ford) Stefan Weber (Bosch video based driver assistance) Lech Szumilas (Delphi computer vision researcher) Doug Betts…
Like Steve Zadesky before them: http://businessinsider.com/apple-steve-zadesky-quits-2016-1
Re: the Tesla names (biased article, but fun): http://marketwatch.com/story/elon-musk-heres-why-we-call-app...
Re: Apple receives permit in California to test self-driving cars
#287Earlier quoted context omitted.
List of people who have been or are working on Project Titan: Jamie Carlson (ex-Tesla autopilot) Megan McClain (ex-Volkswagen) Vinay Palakkode (Carnegie Mellon automated driving) Xianqiao Tong (computer vision at Nvidia) Paul Furgale (Autonomous systems lab at SFIT) Sanjay Massey (automated vehicles, Ford) Stefan Weber (Bosch video based driver assistance) Lech Szumilas (Delphi computer vision researcher) Doug Betts…
Considering they need to answer to, try to communicate with, and rely on, a bunch of Computer execs, and moreover execs primarily interested in the project for financial reasons... that's a list of 17 employees who are at high risk of burning out. Like Steve Zadesky before them: http://businessinsider.com/apple-steve-zadesky-quits-2016-1 Re: the Tesla names (biased article, but fun): http://marketwatch.com/story/elon…
The profile of Jonathan Ive in the New Yorker last year made it pretty clear that he was interested in the car because he hates his car. But tbh: car manufacturers are primarily interested in "financial reasons" for making cars. That's called being in business.
It's interesting that your original premise has now been refuted:
> The only problem is that Apple doesn't have sufficient drive, talent, or reputation, in the auto industry to actually make and sell a good car. No employee wants to leave Tesla to work at Apple.
Apple demonstrably has talent from around the auto industry, with reputations which suggest they might be capable of building a good car, and people have left Tesla to join them.
So you're now changing your argument to "well maybe they can hire people, have the reputation, have the drive, and persuade consumers that they want to buy a car from Apple, but those employees have to talk to dumb computer execs!"
I must have forgotten all about Elon Musk's background in automotive manufacturing which makes him uniquely equipped to build an electric self-driving car compared to someone like Tim Cook.
Honestly the arguments you're making are so absurd that they border on the infantile.
Re: Apple receives permit in California to test self-driving cars
#288Earlier quoted context omitted.
Dear falcolas, If you really need to understand why car companies will not take your advice, you should look at their sales numbers. Car companies don't sell many cars in Montana. They sell a lot of cars in urban concrete jungles and suburbs like those that exist in California and basically every major city. Solve one major city (especially one with hills like San Francisco), and you've likely solved most major citie…
Car companies sell plenty of cars in Chicago, New York, Toronto, Boston, Montreal, Minneapolis, Philadelphia, Detroit, Denver, Baltimore, and Pittsburgh.
Re: Apple receives permit in California to test self-driving cars
#289Earlier quoted context omitted.
That's a ridiculous statement when you don't qualify it with the price at which you would(n't) buy. I am sure Apple would love to own Tesla too, but Tesla shares a very expensive compared to other car companies'. And if Apple were to attempt a hostile takeover, they would have to pay even more. And what exactly would Apple get? Tesla has a fantastic brand, but so does Apple themselves. Tesla has some ability to mass…
Buying Tesla would be insane for Apple but bying Ford wouldn't be much less insane. Ford has a huge existing product range that Apple cannot really shape but would still have to support. If Apple needs auto manufacturing/design know-how they should look at a small company like Volvo or Jaguar.
Re: Apple receives permit in California to test self-driving cars
#290Earlier quoted context omitted.
That's a ridiculous statement when you don't qualify it with the price at which you would(n't) buy. I am sure Apple would love to own Tesla too, but Tesla shares a very expensive compared to other car companies'. And if Apple were to attempt a hostile takeover, they would have to pay even more. And what exactly would Apple get? Tesla has a fantastic brand, but so does Apple themselves. Tesla has some ability to mass…
Buying Tesla would be insane for Apple but bying Ford wouldn't be much less insane. Ford has a huge existing product range that Apple cannot really shape but would still have to support. If Apple needs auto manufacturing/design know-how they should look at a small company like Volvo or Jaguar.