As a "Content Creator" and frequent advocate for U.S. Copyright Reform, this is one of the few instances where I think the full willful infringement penalty is absolutely justified. There's only a paper thin "Well they didn't inspect every book!" defense, which immediately falls apart when Amazon is making money by way of the transactions and doing market harm to the actual Copyright holder. It's not "incidental" inf…
Willful infringement? I assume you have proof that Amazon knew something was counterfeit and still sold it?
It's quite a stretch to assume that Amazon is unaware of the breadth of counterfeiting happening on their platform, and yet they continue to provide the platform. So on the whole, it seems they are willfully infringing.