There is a legendary story about how Steve Jobs, upon his return to Apple, drastically cut-down the number of models that they offer. How on earth have they forgotten that lesson? Trying to figure out the differences between the 9.7" iPad and iPad pro is not easy, and regardless, it makes it harder to buy.
> Trying to figure out the differences between the 9.7" iPad and iPad pro is not easy...
http://www.apple.com/ipad-9.7/specs/
http://www.apple.com/ipad-pro/specs/
> ...and regardless, it makes it harder to buy.
Note the "Buy" buttons on the top-right corner of those pages