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Ask HN: Start-up success as a non-technical?

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Ask HN: Start-up success as a non-technical?

#1
Do you need the technical skills to succeed or are you better off gaining the complementary skills (marketing, pricing etc) and partnering up with people with the technical skills?

Why I ask: I'm a grad. civil eng. who wants to get out of the industry, saving up hard to start my own business/further my education. Would my money be better spent on a MBA or MSCS? I see a Stanford MSCS doesn't require a CS background (although I may be hard pushed to get in anyways). Neither is also an option but I see huge value in the networking potential of going back to school.

Really interested to hear what you guys reckon! Any (potentially life changing) advice is greatly appreciated.

Re: Ask HN: Start-up success as a non-technical?

#2
My strong bias is towards getting the technical background.

If you have that, partnering with more technical people is a lot more likely to work, otherwise the only possible posture that works is blind trust, which most people aren't capable of.

However this is coming from the son of a businessman who started reading his Wall Street Journal in 3rd grade, so I've found partnering with business people to be easy (amusingly, in many of the startups I've worked for I've helped the point man procuring office space, since unless you have a background in that area you e.g. have no idea how slow the real estate clock cycle is).

To finish, when you think of the historical hardware and software long term superstars many if not most were founded and lead by at least one person with serious technical chops, perhaps even uber-salesman Larry Ellison of Oracle.

Obvious examples are Bill Gates, Jeff Bezos of Amazon, the founders of Google and the Chairman/CEO they picked, Ken Olsen of DEC, H&P of HP and I'm sure I'm forgetting many others.

Tom Watson, Jr., who saved IBM with his massively successful push into computers, is the most famous exception to this pattern ... but seeing that he grew up in the predecessor punched card industry and undoubtedly absorbed a lot of technical stuff including most especially attitudes he's got to be a special case.

As you probably know, the list of technical companies ruined by non-techie leaders is nearly infinite, but it's balanced at least in part by techies not getting the business side of things. Can any of you think of major counterexamples of complete non-techies who massively succeeded over a long term, including retaining their initial key technical people?

Steve Jobs is the only one I can think of off the top of my head (and he fails the retention test, e.g. he burned out the Macintosh development team, didn't he?) but he clearly has unique relevant design talents that make him a special case.

Re: Ask HN: Start-up success as a non-technical?

#3
Note that my answer will be hugely biased, but then again so will everyone else's. ;)

Nonetheless, I'd say to go for the MSCS (or similar). You're looking for the networking potential of going back to school, and you want to start a start-up. In a technical master's program, you'll be around exactly the sort of people you need to meet for this to happen. In an MBA program, you'd network with a bunch of other business guys, many of whom wouldn't be interested in start-ups at all.

You'll obviously also gain a lot of truly valuable technical skills. You might not be able to single-handedly carry the technical side of a start-up by the end, but you'll definitely be able to make meaningful contributions and decisions about the technology. This helps your future partners as well, since they know you can contribute to the tech while working the business side.

If you're worried about missing out on the education side of the MBA, don't be. I think you could get a better version of an MBA education by just buying a pile of books [1] and starting a company. You'll learn everything you need about business along the way. And, as for the networking part of an MBA, you'll get way more interesting conversations out of "I'm running a start-up" vs. "I'm working on my business degree."

[1] Possibly a topic for another thread, but here's an example of such a reading list: http://personalmba.com/best-business-books/

Re: Ask HN: Start-up success as a non-technical?

#4
Would my money be better spent on a MBA or MSCS?

Neither.

1. Find someone who needs something.

2. Start building it.

3. Trust that when you need to learn something, you will.

The education you will receive this way will be way better than any formal education for multiple reasons. First, you will automatically triage your lessons; you will learn what you need, not what someone else (who probably doesn't know) thinks you need. Second, almost all the "data" you will need in this education is easily available and free. Third, for the education you need from other people, you will begin building a network you'll need anyway. And finally, this is exactly what you'll have to do whether or not you get any more formal education, so just skip the unnecessary step and get on with on. From your own self description, you already have way more formal education than you need.

This may not seem intuitive, but believe me, this is the way things get done in the real world of software development. At this point, the creme rises to the challenge regardless of education. Save your money for living expenses and start-up expenses. You'll probably need it. Best wishes!

Re: Ask HN: Start-up success as a non-technical?

#5
post #4

Would my money be better spent on a MBA or MSCS? Neither. 1. Find someone who needs something. 2. Start building it. 3. Trust that when you need to learn something, you will. The education you will receive this way will be way better than any formal education for multiple reasons. First, you will automatically triage your lessons; you will learn what you need, not what someone else (who probably doesn't know) thinks…

Exactly, if you're serious about startups, you need e-school not b-school: http://www.justin.tv/startuplessonslearned/b/262670582

I dropped out of my business program after creating a startup during college and realizing I was learning far more from my startup. My classes began to seem so non-relevant by contrast. The only selling point for school is access to smart people.

Re: Ask HN: Start-up success as a non-technical?

#6
post #2

My strong bias is towards getting the technical background. If you have that, partnering with more technical people is a lot more likely to work, otherwise the only possible posture that works is blind trust, which most people aren't capable of. However this is coming from the son of a businessman who started reading his Wall Street Journal in 3rd grade, so I've found partnering with business people to be easy (amusi…

I've said this before, but: People only think Steve Jobs is a "non-techie" because he went into business with Woz, next to whom almost anybody would have looked like a non-techie.

Re: Ask HN: Start-up success as a non-technical?

#7
Take your money and move to the Valley. Network, join meetups, and tap into the community. Try to get into a startup that is founded by someone who has been successful in startups before. You will have to convince the founder you will do anything asked and then bust your ass. Don't expect a lot of money from a startup especially if you don't have the skills they need. If you are hungry and stay focused you will gain experience, knowledge, and the connections needed to do something on your own one day. My advice for you on going technical is only go this route if you truly enjoy technology, coding, etc. because you will be spending a lot of time on it. You can become a startup founder without technical skills but if your product\service is web based then find a technical partner.

Re: Ask HN: Start-up success as a non-technical?

#8
post #4

Would my money be better spent on a MBA or MSCS? Neither. 1. Find someone who needs something. 2. Start building it. 3. Trust that when you need to learn something, you will. The education you will receive this way will be way better than any formal education for multiple reasons. First, you will automatically triage your lessons; you will learn what you need, not what someone else (who probably doesn't know) thinks…

Agreed! And brush up on your English writing skills.

Re: Ask HN: Start-up success as a non-technical?

#10
post #2

My strong bias is towards getting the technical background. If you have that, partnering with more technical people is a lot more likely to work, otherwise the only possible posture that works is blind trust, which most people aren't capable of. However this is coming from the son of a businessman who started reading his Wall Street Journal in 3rd grade, so I've found partnering with business people to be easy (amusi…

I've said this before, but: People only think Steve Jobs is a "non-techie" because he went into business with Woz, next to whom almost anybody would have looked like a non-techie.

To the extent I've studied this, which has very little to do with Woz, he doesn't pass my threshold of "techie".

Your mileage will vary and my information is woefully incomplete, but on the other hand I sure don't think he's in the league of any of the techies I cited, although I'm willing to believe he's significantly more technical than Thomas Watson, Jr. was and perhaps a bit more than Larry Ellison is (don't know much about that aspect of the latter).

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