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Cold email tips I used to get 60K signups

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Re: Cold email tips I used to get 60K signups

#31

Post by discreditable »

vidarh wrote: post #16
discreditable wrote: post #2

> 10 spamming tips I used to get 60,000 subscribers

This is the distinguishing factor for me (from the article) > It’s important to clarify at first: I’ve personally typed and carefully went through every single email I sent. Talk about scalable, huh? She goes on to suggest a number of things that involve research and effort that puts a natural limit on how many she can send. If "spammers" were to follow this advice and take the time to research me and my business, fo…

Just because it isn't automated doesn't mean it's not spam.

Re: Cold email tips I used to get 60K signups

#32

Post by vidarh »

zongitsrinzler wrote: post #17
vidarh wrote: post #16

Earlier quoted context omitted.

This is the distinguishing factor for me (from the article) > It’s important to clarify at first: I’ve personally typed and carefully went through every single email I sent. Talk about scalable, huh? She goes on to suggest a number of things that involve research and effort that puts a natural limit on how many she can send. If "spammers" were to follow this advice and take the time to research me and my business, fo…

The article is written by a she btw.

Doh. Thanks, I've edited the comment accordingly.

Re: Cold email tips I used to get 60K signups

#33

Post by vidarh »

discreditable wrote: post #31
vidarh wrote: post #16

Earlier quoted context omitted.

This is the distinguishing factor for me (from the article) > It’s important to clarify at first: I’ve personally typed and carefully went through every single email I sent. Talk about scalable, huh? She goes on to suggest a number of things that involve research and effort that puts a natural limit on how many she can send. If "spammers" were to follow this advice and take the time to research me and my business, fo…

Just because it isn't automated doesn't mean it's not spam.

It can still be spam, but we care so much of spam largely because of the volume and lack of targetting. If everything I received was carefully manually targetted and researched, you could call it spam all you'd like - I would still be perfeclty fine with receiving it to my busness accounts. Less so to my personal accounts, but even then I'd be far less annoyed.

Re: Cold email tips I used to get 60K signups

#36

Post by CoVar »

On the same subject, here are some tips I gleamed from Heather at SalesFolk:

One email, one focus. Send 8 different emails to every prospect. Four days apart. 30% responses come from email 5-8.

Keep it conversational, in first person.

Create benefit driven messages. How your product can help solve their problems?

Cold emails should be 2-5 sentences.

Again keep it conversational.

Keep words and sentences bare minimum.

Prove your worth. Show social proof or case study.

A/B test your message. Different value propositions. Different time/day.

Thursday Friday better than Monday.

Re: Cold email tips I used to get 60K signups

#37

Post by asafira »

The author here takes the average of the conversion rates from different websites. Am I wrong in saying that isn't quite right? Shouldn't the "average conversion rate" be just the sum total of users that go to Toggl and sign up over the total number of users that went to Toggl?

It's obviously still useful to break it down by the referring website, it just seems like an opportunity to inflate your conversion rate numbers.

Re: Cold email tips I used to get 60K signups

#38

Post by majewsky »

CoVar wrote: post #36

On the same subject, here are some tips I gleamed from Heather at SalesFolk: One email, one focus. Send 8 different emails to every prospect. Four days apart. 30% responses come from email 5-8. Keep it conversational, in first person. Create benefit driven messages. How your product can help solve their problems? Cold emails should be 2-5 sentences. Again keep it conversational. Keep words and sentences bare minimum.…

> Send 8 different emails to every prospect.

I'm honestly surprised that this works. If someone sent more than 2 or 3 unsolicited emails to me, they would end up in the killfile really fast.

Re: Cold email tips I used to get 60K signups

#39

Post by majewsky »

AznHisoka wrote: post #13
jlebrech wrote: post #4

Earlier quoted context omitted.

if you believe your product brings value to a potential customer then it's not spamming.

everybody thinks their product brings value.

Everybody's product brings value. But only some products bring value to the customers. ;)

Re: Cold email tips I used to get 60K signups

#40

Post by fudged71 »

majewsky wrote: post #38
CoVar wrote: post #36

On the same subject, here are some tips I gleamed from Heather at SalesFolk: One email, one focus. Send 8 different emails to every prospect. Four days apart. 30% responses come from email 5-8. Keep it conversational, in first person. Create benefit driven messages. How your product can help solve their problems? Cold emails should be 2-5 sentences. Again keep it conversational. Keep words and sentences bare minimum.…

> Send 8 different emails to every prospect. I'm honestly surprised that this works. If someone sent more than 2 or 3 unsolicited emails to me, they would end up in the killfile really fast.

If they are relevant and personalized, these can be very effective. I've had people respond sincerely on a 7th or 8th attempt.
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