Is this similar to Direct TV Now[1]? Both of these services seem like an interesting step forward, but then, who really wants to watch live TV anymore, besides sports fans? The whole idea of watching something at a specific time that it's aired just seems unimaginable to me after years of on demand streaming. Not to mention commercial breaks. 1. https://directvnow.com/
DirectTV Now is $70 a month. They'll probably never compete against streaming only services because they need to be at a pricepoint that doesn't destroy their conventional satellite business.
Google's offering is half that. I imagine its going to have less channels. Considering Playstation Vue's selection, I guess we'll see how well they can compete.