To set expectations, I tell everyone that I've encouraged to try Rust that they will hit this same problem, then hate themselves and want to give up on computers and live in a cave. Once they understand that they aren't just going to "get" Rust in four hours reading the book while Seinfeld is on in the background, I tell them that when they get frustrated with the borrow checker, just re-read the "Ownership" and "References and Borrowing", "Lifetimes" chapters from the book and then rinse and repeat. I tell them that by the fourth or fifth time it will "just click". So far, so good.
I know this isn't the most ideal method, but until it's cemented, you don't really understand the mechanics of what you're able to get away with. Persist... we've all gone through your frustrations, but can see the awesome bright light at the end of the tunnel (no, it's not a train).