An Erlang release is not a static binary. It certainly is (or starts off as) a self-contained directory you can just unzip onto a server—but for the kind of software I'm talking about (RabbitMQ, CouchDB, Riak, etc.) you don't tend to install these things this way. You
expect to install them using your distro's package manager. And, until very recently, distros did horrible things to those packages to force them into the FreeDesktop FHS mold. (And it still doesn't entirely work; the Erlang concept of priv dirs, for example, just doesn't map well onto even a reasonably-similar directory like /var/lib.)
That's what I mean by "deployability": the hell that is trying to convert your Erlang release into a distro package so that users can simply "apt-get install" it and have the distro maintain it for you; and so other software packages can declare package-level dependencies on it.
The reason that true static binaries ala Go would be better, is simply that it would stop the distro maintainers from messing with everything to quite the same degree. In such a setup, there wouldn't be a "system Erlang runtime", because Erlang would just be a baked-in part of /usr/bin/riak or /usr/bin/ejabberd. (Which wouldn't stop distros from making Erlang SDK packages for things like an Elixir package to depend on, but they wouldn't be involved at all in the dependency tree of the Erlang-release-derived packages on the system.)