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Magic Leap is neither magic nor leaping

theregister.co.uk

51–60 of 144 posts

Re: Magic Leap is neither magic nor leaping

#51
post #27

The author of this article needs to try Hololens. The technology is definitely here.

Hololens was always somehow the thing that made me suspicious of Magic Leap. Because Hololens has the smell of "amazing things we can actually do." It is indeed amazing, and at the same time dorky looking and quite imperfect, much like VR is today.

Hololens is where our state of the art is - and I'm quite happy with that, it's imperfect magic! So when someone comes along and essentially says "we're doing all the magical stuff we can do today but somehow removing ALL the really hard limitations, and no we won't tell you how!" it just smells like wish-fulfillment hucksterism. I can just point a finger at Hololens and say "hey, this is what today's reality ACTUALLY looks like."

Re: Magic Leap is neither magic nor leaping

#52
post #36
post #6

Earlier quoted context omitted.

But one wonders why there has yet to be an exodus of talent from Magic Leap. I suspect the work is interesting for the engineers but nobody has the heart to tell the C level execs that what they are trying to sell the public is bullshit.

There has already been an exodus of talent. I know one personally, and know of a lot more. They lock them down with non-disclosure settlements. Bad management, internecine politics, the whole caboodle. A pity, because it could have been very good, but they went with exactly the wrong team, and insisted people move from the Bay to Florida, which didn't help with retention.

Can confirm. Work there now. Major leadership failures across the board. Engineering talent is mostly there. The "wrong team" starts at the C-level.

Looking for an out in FL now -- finding it very hard to maintain salary. May move back to west coast, but not quite ready for that yet.

Re: Magic Leap is neither magic nor leaping

#53

The problem is honesty isn't rewarded anymore. Someone working hard will be beaten by someone who tells all the fancy stuff...I know a lot of startups that raised millions, but their tech and growth is totally non-existent. I did some research and a lot of companies have little to no social media presence, yet are "growing" crazy. How do people find them? Add network effect and you get overly hyped stuff that don't d…

I see the same phenomenon and think it's the opposite. Raising millions is not a reward. I understand why you think that way since I used to think that way too. But I learned the hard way that raising money is nothing more than the price you have to pay to get to somewhere you want. So what IS reward? Obviously, if your business does well and "growing" crazy, that's your reward. That way you didn't even have to give…

> Raising millions is not a reward.

They get paid for the X years it takes their startup to crash, probably quite well.

Afterwards, they are considered an "Experienced entrepreneur" and thus more likely to get their foot in the door to more negotiations, given press time etc.

What part of this is failing?

Re: Magic Leap is neither magic nor leaping

#54

The problem is honesty isn't rewarded anymore. Someone working hard will be beaten by someone who tells all the fancy stuff...I know a lot of startups that raised millions, but their tech and growth is totally non-existent. I did some research and a lot of companies have little to no social media presence, yet are "growing" crazy. How do people find them? Add network effect and you get overly hyped stuff that don't d…

The big losers in a VC funded snake oil are the founders. In the end of the day they waste years of their lives making starvation wages for nothing.

Re: Magic Leap is neither magic nor leaping

#55

Sounds like Magic Leap developed schpilkaz in their genektagazoink. The demo was like buttah. Like a big stick of buttah. I love Rony Abovitz, but he's a little ibaboodled in the kebbie. Talk amongst yourselves. I'll give you a topic: Magic Leap is neither magic nor leaping. Discuss. https://www.youtube.com/watch?v=oiJkANps0Qw

You see, this is the type of comment that tears me on HN. On one hand I actually lold, on the other, it added nothing but some humor to the discussion. What is the guideline here? We sure don't want to become 'insert failed or failing aggregator here'. Or the race to the bottom, who gets the 1st clever chuckleluck comment in, contest of internet points and paid marketing. So I made this comment instead.

Good meta-discussion. I assumed the article's title was a reference to the SNL skit, but there weren't any more references or allusions to it in the article, so I though other people who didn't recognize the skit might appreciate a reference. I hope my other post linking to their TEDx talk balanced out my frivolity! ;)

Re: Magic Leap is neither magic nor leaping

#56
post #18

sometimes i get tired of all the fakeness in the world. it seems to corrupt every part of society and makes me sick thinking about it. theranos, magic leap, and a lot more. everything seems to be overhyped bs, while the only successful things are essentially avenues to cram ads down your throat and brainwash you to spend money you don't have.

I'd like to break this down a bit. Firstly, why is this so frustrating. On a practical level, it's frustrating for engineers because to operate as engineers we have to work for these companies. It's not just the fakeness, it's the bad management that comes with it. They dilute the pool of possible good companies that we could work for. They also increase the cost of doing something actually worth while. Salaries get…

> to operate as engineers we have to work for these companies

Surely you don't mean software engineers. There's a whole big wide world outside the ongoing bubble, and in entire honesty I've never quite found "move to the Valley, work for a startup" to be the no-brainer it's so often been represented. In particular, the quality of life really doesn't seem to be there, at least not reliably; we hear horror stories all the time from people who've gotten hosed in what seem to be the same relatively small set of ways, at a rate that suggests there's more going on than random chance or sour grapes.

And the cost of living in that part of the country is no joke, too. Remote working would solve that, but very few companies take it at all seriously - many fewer than want to be perceived as doing so. It's understandable why they don't, but the transparent duplicity is a bad look. Without remote? Sure, the pay's probably better than you'll find almost anywhere else, but you either plow three quarters of it into cost of living, or spend four hours a day commuting.

Meanwhile, in the "enterprise" companies at which Valley biens-pensants smirk and sneer, one finds often enough that among the various fiefdoms, there's one or two with a savvy director and a team full of smart, capable people who have everything they need for the asking, and whose job is to solve problems the organization would otherwise find entirely intractable - sort of 18F or USDS, if you like, except in an industry context and with less politics to worry about, and as well or better paid. The trick is knowing where to look and how to bring value.

And unicorn valuation isn't the only startup bubble, either. From where I sit, comfortably outside it, the whole tech entrepreneurship scene has gotten amazingly up itself in the last few years, just like it did in the run-up to the last bust. Buying into the mythos might feel nice, but unless you're a founder it also makes you easier to exploit than you might otherwise be, and even if you are, it ties you to a sector that's itself beholden to more or less every vagary of financial fortune. Sure, engineering is a profit center in a company like that, whereas in the enterprise world it's usually a cost center. But next time the market takes a nosedive, who's in better shape? Someone in a profit center of a company that found its runway suddenly shortened to negligibility and collapsed for want of money? Or someone in a cost center of a company with the cash reserves and ample profitability to get through lean times effectively intact?

Re: Magic Leap is neither magic nor leaping

#57

I think what's missing from this discussion is the demo is apparently really, really good. Google didn't put ~$500m, and Alibaba something like $800m, just on a whim, or some investment thesis. And everyone I've spoken to who's gotten the demo is a believer. I think this article suffers from an overly binary view of technology -- if it isn't market ready, it's vaporware. No, there's probably some real tech there (afo…

You know... this thesis that they've raised 1.1BUSD so it /must/ be good just doesn't hold water for me.

It's almost an argument from authority, and it's not very useful. In particular, investors have made large investments in the past which it turns out did not have a strong technical foundation. So there's track record here.

Yes, there's obviously something. There's obviously a team of people doing something. That's not the argument, the argument is that a 1.1B USD investment isn't really a reasonable thing to do (and that it harms the engineering environment as I noted below).

Re: Magic Leap is neither magic nor leaping

#58

Earlier quoted context omitted.

I think it's certainly been the case with a lot of kickstarter projects and certain startups. There's so much pressure on people to realise short term success, and so many people willing to believe in it.

While true this is really just a response to what the big companies have been doing for a long time. Some off the top of my head: MS Kinect trailer [1], and Hololens [2], also Ubisoft games with realistic graphics at E3 that were later downgraded [3]. [1] https://www.youtube.com/watch?v=p2qlHoxPioM [2] https://www.youtube.com/watch?v=aThCr0PsyuA [3] https://www.youtube.com/watch?v=xNter0oEYxc

I mean Watch Underscore Dogs was trash anyways, I get what you're saying but I almost don't even blame them for the E3 thing because how else were they going to polish that turd?

...and from the video I see that it's not just Watch Underscore Dogs by a long shot! It's weird to me that they keep pulling this nonsense, when amazing graphics are probably one of the biggest draws for Ubisoft Game. Maybe they're just banking on a steady supply of new gamers not savvy enough to realize that all Ubisoft games are Ubisoft Game.

Re: Magic Leap is neither magic nor leaping

#59
post #20
post #6

Earlier quoted context omitted.

But one wonders why there has yet to be an exodus of talent from Magic Leap. I suspect the work is interesting for the engineers but nobody has the heart to tell the C level execs that what they are trying to sell the public is bullshit.

They're based in Dania Beach, Florida. I'd guess the job market is not quite as liquid as in the Bay Area. People get locked in, family commitments etc. etc.

And this is a great example for why people stomach the cost of living of the Bay when that argument arises...

Lower employment risk due to more high paying jobs and increased job liquidity.

Re: Magic Leap is neither magic nor leaping

#60
post #36

Earlier quoted context omitted.

There has already been an exodus of talent. I know one personally, and know of a lot more. They lock them down with non-disclosure settlements. Bad management, internecine politics, the whole caboodle. A pity, because it could have been very good, but they went with exactly the wrong team, and insisted people move from the Bay to Florida, which didn't help with retention.

Can confirm. Work there now. Major leadership failures across the board. Engineering talent is mostly there. The "wrong team" starts at the C-level. Looking for an out in FL now -- finding it very hard to maintain salary. May move back to west coast, but not quite ready for that yet.

Are they at least paying you a Bay Area dev salary? Curious if they used retention bonuses with a big cliff? I for one will never take a job with a vesting cliff if I can help it.
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