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Magic Leap is neither magic nor leaping

theregister.co.uk

31–40 of 144 posts

Re: Magic Leap is neither magic nor leaping

#31
It doesn't matter if their tech doesn't yet work. Augmented reality is inevitable and someone will make it happen. Now, the logic is that whoever pours the most money into it will win the race and with patents be in a monopoly position. It's a gamble, but they have a likelihood of succeeding with money and hard work. That's what they've sold to their investors.

Re: Magic Leap is neither magic nor leaping

#32
The problem is honesty isn't rewarded anymore. Someone working hard will be beaten by someone who tells all the fancy stuff...I know a lot of startups that raised millions, but their tech and growth is totally non-existent. I did some research and a lot of companies have little to no social media presence, yet are "growing" crazy. How do people find them?

Add network effect and you get overly hyped stuff that don't deliver. I wish startup accelerators relied more on experienced, reputed judges in the startup's field instead of growth gimmicks. Online contests/challenges seem to be the way to find really good tech startups.

Re: Magic Leap is neither magic nor leaping

#34
Benedict Evans doesn't seem like the kind of guy to fall for BS though, let alone defend it. And surely at least one of their investors had the technical due diligence capability to investigate how much computing power is in the demo "rigs" and be able to know if such power can be "miniaturized" into a consumer product by year X, perhaps allowing for a little software optimization on the way too.

Re: Magic Leap is neither magic nor leaping

#35

That these guys are a bunch of snake oil merchants has been obvious from day zero. Sometimes the overwhelming stench of bullshit is a little too difficult to ignore.

What makes you think that? https://www.youtube.com/watch?v=w8J5BWL8oJY

This was amazing

Re: Magic Leap is neither magic nor leaping

#36
post #6

That these guys are a bunch of snake oil merchants has been obvious from day zero. Sometimes the overwhelming stench of bullshit is a little too difficult to ignore.

But one wonders why there has yet to be an exodus of talent from Magic Leap. I suspect the work is interesting for the engineers but nobody has the heart to tell the C level execs that what they are trying to sell the public is bullshit.

There has already been an exodus of talent. I know one personally, and know of a lot more. They lock them down with non-disclosure settlements. Bad management, internecine politics, the whole caboodle. A pity, because it could have been very good, but they went with exactly the wrong team, and insisted people move from the Bay to Florida, which didn't help with retention.

Re: Magic Leap is neither magic nor leaping

#38

That these guys are a bunch of snake oil merchants has been obvious from day zero. Sometimes the overwhelming stench of bullshit is a little too difficult to ignore.

What makes you think that? https://www.youtube.com/watch?v=w8J5BWL8oJY

Wow. Do we know for certain that Magic Leap isn't KLFs new project? They have a track record:

https://en.wikipedia.org/wiki/K_Foundation_Burn_a_Million_Qu...

Re: Magic Leap is neither magic nor leaping

#39
post #6

That these guys are a bunch of snake oil merchants has been obvious from day zero. Sometimes the overwhelming stench of bullshit is a little too difficult to ignore.

But one wonders why there has yet to be an exodus of talent from Magic Leap. I suspect the work is interesting for the engineers but nobody has the heart to tell the C level execs that what they are trying to sell the public is bullshit.

>But one wonders why there has yet to be an exodus of talent from Magic Leap.

Was there ever an ingress of talent in the first place? I haven't seen a single technical blog, white paper, conference talk, or anything else of any substance from their engineering department. Every time I see them at a trade show it is nothing but marketing folks with zero technical information. Who is even really working on this?

Re: Magic Leap is neither magic nor leaping

#40
post #6

That these guys are a bunch of snake oil merchants has been obvious from day zero. Sometimes the overwhelming stench of bullshit is a little too difficult to ignore.

But one wonders why there has yet to be an exodus of talent from Magic Leap. I suspect the work is interesting for the engineers but nobody has the heart to tell the C level execs that what they are trying to sell the public is bullshit.

"And there's another factor involved, which is that you can divide our industry into two kinds of people: those who want to go work for a company to make it successful, and those who want to go work for a successful company. Netscape's early success and rapid growth caused us to stop getting the former and start getting the latter." -JWZ Resignation and Postmortem: https://www.jwz.org/gruntle/nomo.html
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