Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

Post by DrScump » Fri, Jan 20, 2017, 1:07 AM UTC

ageitgey wrote: post #82

Most users hate these pop-ups and cheer this move from Google. But let me add a little context to why these ads are so prevalent and why some companies view this move as Google abusing their power. If you visit to any "guide" website like TripAdviser, Yelp, etc, these days on a mobile browser, you'll notice that the sites often barely let you do anything without downloading the native app. They all but refuse to let…

  The reason for this behavior is that Google is systematically destroying the SEO traffic of these sites

Post by aninhumer » Fri, Jan 20, 2017, 1:15 AM UTC

jrockway wrote: post #76

Animats wrote: post #47

What's really stupid are sites from which you can buy things, but then pop up an ad for something else. Fandango, which sells movie tickets, does this. As you're trying to get to the "buy ticket" page, they shove movie trailers for other movies in your face. I mentioned a site earlier today which sold plumbing supplies.[1] They pop up a "gimme your email" box which 1) cannot be dismissed , and 2) isn't even theirs, i…

> This is usually considered a big mistake in retail. Is it? Grocery stores keep essentials far away from each other so you have to walk past stuff you don't want in order to get to what you want. Imagine a store where they had milk at the checkout counter! That's the retail equivalent of amazon.com ;)

Post by flukus » Fri, Jan 20, 2017, 1:18 AM UTC

sparky_z wrote: post #148

Animats wrote: post #47

What's really stupid are sites from which you can buy things, but then pop up an ad for something else. Fandango, which sells movie tickets, does this. As you're trying to get to the "buy ticket" page, they shove movie trailers for other movies in your face. I mentioned a site earlier today which sold plumbing supplies.[1] They pop up a "gimme your email" box which 1) cannot be dismissed , and 2) isn't even theirs, i…

You're assuming they make money on ticket sales. Maybe all that money goes to the theater? If so, the ads are completely rational.

Post by massysett » Fri, Jan 20, 2017, 1:22 AM UTC

aninhumer wrote: post #153

jrockway wrote: post #76

Earlier quoted context omitted.

> This is usually considered a big mistake in retail. Is it? Grocery stores keep essentials far away from each other so you have to walk past stuff you don't want in order to get to what you want. Imagine a store where they had milk at the checkout counter! That's the retail equivalent of amazon.com ;)

I don't think that's really comparable. No one's going to arrive at a store and decide not to buy the milk that they came for because the walk to the back of the store is too much hassle. More comparable would be like someone standing in front of the checkout and insisting you take a survey before you can pay. In that scenario I can very much imagine someone getting pissed off and leaving.

Post by CaptSpify » Fri, Jan 20, 2017, 1:23 AM UTC

AnOscelot wrote: post #26

jrochkind1 wrote: post #16

Why only "mobile websites"? I hate em just as much when I'm viewing on the desktop.

I can understand why the desktop gets a pass, but I really, really wish they would consider doing it for sites which pop up those damned "Give us your email!!" forms. Especially those sites which pop it up almost immediately when I've arrived at their site for the first time. I don't even know your site yet. Just followed this link from somewhere else. And you're immediately demanding my email for your pointless news…