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Make Firefox support moz://a

bugzilla.mozilla.org

41–50 of 176 posts

Re: Make Firefox support moz://a

#41
post #21

One of the comments there makes a good point - they should really register `moz://` as a protocol, otherwise someone will grab that at some point and cause endless confusion. On the other hand, "we used this for branding" is really not a great justification for registering a new protocol, is it...

It may not be the best reason, but aren't there already dozens of highly product-specific schemes in use? (such as steam:, unreal:, chrome: in Firefox, chrome: in Chrome - with completely different semantics -, view-source: etc etc)

Are any of those registered with the IANA?

Re: Make Firefox support moz://a

#42
While I don't like the branding move at all, I think the concern that people will start calling them moz-colon-forward-slash-forwadslash-a is a little ridiculous. Is Sony's line of laptops Analog Wave One Zero? Is Verizon Verizoncheckmark? Is Johnson & Johnson Johnson ampersand Johnson? Is Comcast CComcast? No, because people aren't complete idiots. Those that are going to know/care about Mozilla will be able to tell it's a little web reference nestled inside the logo and that it still reads "Mozilla".

Re: Make Firefox support moz://a

#45

Until now I didn't realize Mozilla changed their logo. Now I've seen it the typographer in me cries… The whole purpose of text is to _unambigously_ convey information. So either Mozilla now rebrands themself as moz-colon-slash-slash or they now live with a significant portion of typography-anal nerds who dislike that logo.

Logos fall more in the realm of graphic design rather than typography. They're an avatar thus logos don't necessarily need to be readable - albeit there is a modern trend to use the company name in an interesting typeface as their logo. However there are plenty of examples where a company logo contains no text what-so-ever - including Mozilla's previous logo[1]. So I wouldn't get too hung up on its typographic design. At least not unless Mozilla start using 'Moz://a' in normal correspondence. ;)

Personally I quite like it. It's memorable and well suited to the business they're best known for. Which is essentially the crux of a logo.

[1] https://upload.wikimedia.org/wikipedia/commons/5/5c/Mozilla_...)

Re: Make Firefox support moz://a

#46
The :// thing is cute, but… did Mozilla really need a new logo? Their existing wordmark may not be especially distinctive, but it is familiar. And they have a distinctive symbol, too.

The new logo looks more contemporary. I'm not sure if that's good. Mozilla can be proud of its history, no?

Re: Make Firefox support moz://a

#47
post #34

Earlier quoted context omitted.

Why would a search engine index something that is just a local easter egg in the client software? It's not a real protocol, it will definitely redirect to an http website.

It is, however, a valid observation for the use of the string within text. It likely means every search engine needs to now add another exception to their parser to treat moz://a as a word entity.

I think y'all are overthinking this. Mozilla is not changing their name to "Moz://a". It's a logo, that's it. No one has said "Moz://a" is going to be used in text.

Re: Make Firefox support moz://a

#48
post #44

Apparently our friends at Mozcolonslashslasha don't realize how many more important things they could be working on than this.

Of course they do, and that work continued while other people worked on the rebranding. Also, and more importantly, maintaining an up-to-date brand keeps Mozilla relevant and (hopefully) stops them looking like a throwback to a past era (like, say, Yahoo!). Mozilla needs to do many things to remain an important force on the web. Keeping it's brand is one aspect of that work.

Re: Make Firefox support moz://a

#49

Does this mean that http:// is httpill? httpsill ftpill ircill sshill

That's actually a great idea for how to dictate urls over the phone, I'm adopting it to whenever I need to dicatate a url to someone who doesn't know that URLs start with an implied "httpill" but is familiar with mozilla's logo. erm.

Re: Make Firefox support moz://a

#50
post #44

Apparently our friends at Mozcolonslashslasha don't realize how many more important things they could be working on than this.

They are very aware it seems based on my observations over the last few years and while I don't agree with everything they do I defend their right to spend a tiny fraction of their time on a logo.

- after all it seems logo, ui and pixel polish etc matters a whole lot more to a lot of people than it does to me so it might be well worth updating.

Me? As long as extensions work and they don't copy too much more (bad imo) ideas like hidden menus and hamburger from Chrome and Mac they are still easily my favourite.

Oh, and they have created a new systems programming language that has managed to exite me and a lot of others here on the northeastern side of the Internet.

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