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Ask HN: How to earn trust from users and increase conversion rate

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Re: Ask HN: How to earn trust from users and increase conversion rate

#11

Post by leomayleomay »

mtmail wrote: post #10

Not your app (since you didn't post a link) but I see many websites on Show HN missing basic information like the company address, contact person, phone number. Often it's only a hello@companyname.com, domain registered with privacy protection and obvious stock photos, sometimes fake-looking testimonials. Number 7 on Show HN right now: https://realideas.site/ , I personally wouldn't register since the only contact is…

oh, sorry, the link to the app is https://itunes.apple.com/app/visard/id1102137634?mt=8, the website is http://www.visard.co.nz/

Re: Ask HN: How to earn trust from users and increase conversion rate

#13

Post by brudgers »

leomayleomay wrote: post #8
brudgers wrote: post #5

'300 customers' means 300 people paid money for the service. If people are not paying money, then they are not customers. Requiring people to pay money is a good way to filter out people who are unlikely to trust your process and ultimately, if the goal is to have a business, then getting people to pay is a necessary step toward validation. Charging people is also a reality check on the product creating value. If it…

yeah, that's true, to be more precise, we have 300+ users registered for less than two weeks. People are searching `visa` in App store then see our app, we have 300+ registered users in a short period of time, which means the need is there, people are not paying since we are not that trustworthy, i am still believing it's a good product, but we do need to do more reality check see how people are willing to pay for th…

Because 'Visa' is also the name of a major credit card provider, there are likely to be a significant number of people searching under that term whose needs are entirely different.

My standard concern is that it is much harder to iterate and communicate with users when the delivery channel is an app in an appstore versus a website. It is also more difficult to anchor pricing to a sustainable level and offer personalized service.

Expertise navigating international travel is something that may have more value than a potential customer's flagship mobile device. In an app store, it is going to be nearly impossible to extract that value because...well there's somebody who will offer a service that is similar for free or $1.99. In the app store, the $1.99 service will be largely indistinguishable from a $999 service due to the standard format of app store sales pages.

Re: Ask HN: How to earn trust from users and increase conversion rate

#14

Post by BummyMon »

leomayleomay wrote: post #3
itamarst wrote: post #2

Have you talked to the people who stopped halfway?

yes, we have tried to contact some of them, since we've been communicating with customers about their visa applications, the main reason they gave us for stopping halfway is they don't trust us, they have big concerns their privacy will be compromised

On your website, create a section where describe your process in processing the visas and indicate within that process what you will do to keep their data secure.

Re: Ask HN: How to earn trust from users and increase conversion rate

#17

Post by leomayleomay »

BummyMon wrote: post #14
leomayleomay wrote: post #3

Earlier quoted context omitted.

yes, we have tried to contact some of them, since we've been communicating with customers about their visa applications, the main reason they gave us for stopping halfway is they don't trust us, they have big concerns their privacy will be compromised

On your website, create a section where describe your process in processing the visas and indicate within that process what you will do to keep their data secure.

hmm, that's a brilliant idea, will try to describe that on the website
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