101–110 of 153 posts
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> I can see why they would call it something other than "ads" (which obviously has negative connotations.) No, that's wrong. "Creative" is professional jargon, it refers to the content of the ad when divorced from the medium or the delivery channel.
Would 'stuff' be an appropriate synonym?
Could any expert shed any information on why we lack a professional front-end WYSIWYG kind of editor for the web ? I remember tools like dreamweaver/frontpage existed a long time ago, but don't hear about them anymore. Is it something that's too hard to make or is it just that the market doesn't exist ?
Now add in progressive enhancement.
We're not dealing with the largely fixed desktop viewport anymore.
That I suspect is why WYSIWYG hasn't taken off, Dreamweaver did quite well, but then the web ran away to multi-platform as the default.
Could any expert shed any information on why we lack a professional front-end WYSIWYG kind of editor for the web ? I remember tools like dreamweaver/frontpage existed a long time ago, but don't hear about them anymore. Is it something that's too hard to make or is it just that the market doesn't exist ?
There is also Sketch, which is a vector design tool that shines at designing user interfaces. And unlike Photoshop, it is extremely friendly to the web - if you can do something in Sketch, that can be done in CSS.
We're building a tool that converts these designs into code (HTML, CSS, SASS, React, ERB etc). That gives a sort of WYSIWYG workflow for pro users. You can have an expert designer do your design, and then have a developer run with it by generating quality code from them.
Adobe Edge has already tried the HTML5 tooling route http://www.adobe.com/products/edge-animate.html . I don't think they got much traction and essentially abandoned it. Curious if this offers anything different.
Could any expert shed any information on why we lack a professional front-end WYSIWYG kind of editor for the web ? I remember tools like dreamweaver/frontpage existed a long time ago, but don't hear about them anymore. Is it something that's too hard to make or is it just that the market doesn't exist ?
Last 10 years I am in the business of making WYSIWYG editors of various kinds. Yet I am an author of BlockNote.net HTML WYSIWYG editor (it is pretty old but works up until W7). HTML/CSS WYSIWYG editing from mathematician point of view: Second main task of a browser is: by having given HTML/CSS to produce set of pixels on window's surface. On other side WYSIWYG editor is aimed to solve opposite task: from desired set…
I chose to solve this by using Sketch, which has rich layer information - is it a text, is it centered, is it a rectangle, what is its background color etc. Sketch also has layer names, which can be mapped to component oriented CSS. The difficulty is in finding the optimal positioning for this, which we solve a little algorithmically and also through user annotations. You can read more about my approach and its trade-offs here: https://medium.com/sketch-app-sources/protoship-uipad-design...
I've been using this tool since a year now to quickly build HTML5 banners for DoubleClick. 1- the software was way too buggy than it is now, yet, it still is, and updates aren't that frequent. 2- all objects are positioned absolute, even though you can choose to create a responsive banner. 3- for me, it's perfect for ads, and handles animations pretty well (it uses CSS animations) 4- you can always access the generat…
Not sure if anyone's heard of Readymag[0], but I'm really impressed with their editor - and it has excellent typography tools and UI.
Anyway, what I've noticed is that now many people are abandoning their own websites & blogs in favor of a centralized service such as Medium, Instagram, etc.. I remember a few years ago there were alot of fashion bloggers and now they're all on Instagram, updating daily. People have lost interest in designing, building, maintaining their own sites because it's too much work for the average person. Not to mention traffic going to the individual sites are neglible compared to social media. When posting a photo on your own site gets 10 visitors, but that same photo garners hundreds of likes on somebody else's platform, then you're going to be spending time on that platform.
Could any expert shed any information on why we lack a professional front-end WYSIWYG kind of editor for the web ? I remember tools like dreamweaver/frontpage existed a long time ago, but don't hear about them anymore. Is it something that's too hard to make or is it just that the market doesn't exist ?
> Could any expert shed any information on why we lack a professional front-end WYSIWYG kind of editor for the web ? we don't. webflow[0] is the best I've seen. there's an OSS clone called grapejs[1], but it's still very alpha. one reason we don't see greater adoption is that WYSIWYG editors for the web occupy a sort of middle ground between template-based hosts like squarespace, weebly, etc, and opinionated low-barr…
React Studio is trying to do that:
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this is incorrect. almost every modern WYSIWYG editor includes support for media queries.
People that understand media queries don't need WYSIWYG editors. And there are still issues like css being polite suggestions rather than rules a browser has to follow. Firefox recently introduced a readability mode for instance.
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The whole site is a treasure, the apogee of marketers marketing to lesser marketers: "Today we’re excited to announce new DoubleClick precision marketing innovations..." Including this: "a new JavaScript API in Google Chrome, called Intersection Observer, which provides viewability measurement for your mobile and desktop web placements without the need for Flash. Built directly into the Chrome Browser, Intersection O…
The negativity is really uncalled for. You could simply say "I don't understand, and haven't bothered to Google for 5 seconds what some of these confusing terms mean--can someone please clarify?" This stuff is all geared at advertisers who want better tools for designing ads and landing pages, and publishers who want to create ad supported sites more easily. So they are using industry jargon that people in the space…