- I bring homemade cookies to our first meeting and if the client likes them, to subsequent meetings. The first time I did this for purely selfish reasons; I like cookies but I'll eat the whole batch myself unless I get someone else to "take a cholesterol bullet" for me.
- I'm extremely honest and forthcoming. I tell them that it may sound like I'm trying to talk them out of hiring me but what I'm actually trying to do is make sure we're a really good fit. I tell them even the non-flattering data about my capablities or lack thereof i.e. I've told more then one potential client "I can spell 'SQL'" when they tell me they'd like to incorporate a data base in the product they want me to make. (But my wife is an expert and she'll help me out.) I tell them my estimates are usually off by a factor of 4X. You know what is worse than not getting a contract? Getting a contract where you can't make the client happy.
- I tell them that they can probably do the job without me - and I mean it. "Here's how I would do this. ... That part might be tricky, I can't remember off the top of my head but I'll look it up and send you some links on this.. Buy me lunch and you can pick my brains."
- Communicate even when there is no news or it's bad news. "I still haven't received your hardware but I wanted to call so you'd know before you left for the weekend. I'll call the vendor on Monday."