The Map of Innovation: Creating Something Out of Nothing. http://www.amazon.com/Map-Innovation-Creating-Something-Nothing/dp/1400048311
Re: How do you come up with your ideas for startups?
#11Check this excellent book by Kevin O'Connor, the founder of DoubleClick. He explains his own process for finding ideas and the mistakes that a lot of people do when choosing their own ideas. It's an eye opener.