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Logojoy: AI-powered logo creator

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Re: Logojoy: AI-powered logo creator

#132
post #40

What struck me the most is going with the old and tried tools (PHP+MySQL). Nowadays everyone - myself included - is trying to have an excuse to try the sexiest JS framework of the day and most of us fail miserably to deliver anything useful - because of lack of experience or just reinventing the wheel altogether. Old and boring is still sometimes the best.

Programming languages and systems are basically theorems. The nice thing about theorems is that even when they're old, they're still theorems.

Ah. I dig this. Wish I had more upvotes!

Re: Logojoy: AI-powered logo creator

#133

Earlier quoted context omitted.

> Old and boring is still sometimes the best. It's not so much old vs new, or cool vs boring, but rather the thing you are most experienced with. If the goal is to just build the damn thing, go with a stack you would be most productive in.

Exactly. I'm making 25k month with a SaaS that was built on boring ASP.NET+SQL Server+Angular 1 because that's what I knew. I host it on Windows because I know how to make it fast and secure. I'm happy I focused all my time on building the features that clients were asking for, instead of learning the latest frameworks or fighting an OS I'm not familiar with.

Yes - I'm doing about 33K per month on a SaaS that is just Rails/Postgres/Heroku - the only javascript is some basic JQuery.

Re: Logojoy: AI-powered logo creator

#134
Do you have a plan of attack to ensure that your machine learning will still be able to make really unique logos while at the same time prioritising pleasing aesthetics? Is there an element of mutation where it will suggest something totally obscure?

Re: Logojoy: AI-powered logo creator

#135

Its refreshing to see a startup doing well and not feeling the need to force a subscription on people. I get that SaaS can be a good business model (great, even). On the other hand, I think subscription fatigue is real and you should think hard about your pricing. Dawson is making $15K/month on ONE TIME fees–and fees that are lower than a lot of monthly SaaS plans. I want to see more of this.

Thanks! Yeah, it's a little unnverving not knowing if you'll make any money tomorrow, but it's a simple model that fits the solution.

Mad props to you brother. Maybe your next venture is business education?

Re: Logojoy: AI-powered logo creator

#136

Hey guys - Dawson here (founder) let me know if you have any questions about Logojoy / the story.

You talk about the ML being reinforced over time by user actions so you must have suffered from the 'cold start' problem in the beginning. How did you address this? Did you initialize it with your own expert curated rules/weightings? Something else?

Have you done any automated mining of the elements in existing "good" company logos (e.g. Nike, AirBnB, etc.). I could see doing something manual too like Music Genome Project or Netflix's internal curated movie characteristics tagging. You'd go through assessing these gold standard logos for qualities like contrast, amount of whitespace, if brand name intersects the artwork, etc and then augment your model with these style rules.

Any insights you'd be willing to share would be appreciated!

Re: Logojoy: AI-powered logo creator

#137

Its refreshing to see a startup doing well and not feeling the need to force a subscription on people. I get that SaaS can be a good business model (great, even). On the other hand, I think subscription fatigue is real and you should think hard about your pricing. Dawson is making $15K/month on ONE TIME fees–and fees that are lower than a lot of monthly SaaS plans. I want to see more of this.

I went the same route as Logojoy with Shodan and it's worked out great. Even charging $5/ month was a non-starter for most individuals whereas a $49 one-time fee is more palatable. And despite it being a one-time fee the monthly revenue is very predictable so there isn't much uncertainty in terms of budget planning. I would highly recommend startups to consider one-time payments, especially if they're targeting individuals and not businesses.

Re: Logojoy: AI-powered logo creator

#138
post #85

Earlier quoted context omitted.

The messaging here is a little coy - "Signup to save your progress" But I don't care about saving my progress, I'll just close this and... oh, I can't. So it's not so much, sign up to save your progress, it's sign up, period.

Yes, this is the point at which I exited also. I believe you'll be losing a lot of people at this point. You should make it possible to close this dialog and store a session cookie so people can come back.

Probably not if you really need a logo.

Re: Logojoy: AI-powered logo creator

#140
post #60

Earlier quoted context omitted.

Absolutely. I talk a lot about the tech in the IH article, but I'll re-iterate here with as little jargon as possible, focusing on the machine learning part, as I assume that's what you're more interested in. The logo generating algorithm is still in its infancy, so right now it's mostly acting as an idea source for most users. So our logos are just combinations of ingredients — fonts, colors, layouts, symbols, etc.…

Is it just rule-based, or are these "weights" being used to train a classifier, ANN, or some kind of genetic algorithm? Nothing wrong with the former, if it works for ya - but the latter would be interesting, too!

Based on my previous experience, my guess is that the latter would be much too blurry, because generative models tend to only output blurry images.
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