Clearly thousands, if not hundreds of thousands, of gamers were sitting on the product page hammering the F5 key and some random selection thereof got their wish. I highly doubt that. My guess is that third party resellers used bots to purchase them all. Why wouldn't tc come to the same conclusion? Edit. yep here's one on eBay for $500+: http://m.ebay.com/itm/New-Nintendo-NES-Classic-Edition-Conso...
This is 100% drop shipping.
Drop shipping is a supply chain management method in which the retailer does not keep goods in stock but instead transfers customer orders and shipment details to either the manufacturer, another retailer, or a wholesaler, who then ships the goods directly to the customer