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Too far? Apple is a luxury good. You are buying the Prada, the Audi/BMW/Benz/etc of laptops - they position themselves at the high end market and will extract as much margin as they can from that market. These price increases follow suit with their aspirational positioning. There is no "too far", just what their target market with a lot of discretionary income will still purchase.
Too far? Apple is a luxury good. You are buying the Prada, the Audi/BMW/Benz/etc of laptops - they position themselves at the high end market and will extract as much margin as they can from that market. These price increases follow suit with their aspirational positioning. There is no "too far", just what their target market with a lot of discretionary income will still purchase.
How do you know the author does not fall into that category?
It seems obvious that Apple is trying to reach iPhone-like levels of gross margin in the Mac lineup. Prices of the new Macbook Pros are getting ridiculous. I'm pretty sure that's why they are getting out of the display business; they wouldn't be able to sustain their ridiculous margins, so they leave that part to someone else.
Well, I'm at least excited that this cable is a separate piece. I'm tired of needing to get a new macbook charger every time the joint of the white thin wire and the brick gets bent out of shape.
Earlier quoted context omitted.
Well all other vendors are selling for much less profit. If margin is really an issue others would end up having windfall.
But all the other vendors suck. We're all having this conversation because we hold Apple to a higher standard. And more pragramatically speaking, because we're tied to OS X, which is really the only desktop OS that does not suck immensely on a laptop.
the choices are: buy a desktop OS that sucks immensely from from a vendor who sucks, or pay a mere 40% extra.
feels cheap to me.
Too far? Apple is a luxury good. You are buying the Prada, the Audi/BMW/Benz/etc of laptops - they position themselves at the high end market and will extract as much margin as they can from that market. These price increases follow suit with their aspirational positioning. There is no "too far", just what their target market with a lot of discretionary income will still purchase.
Put it this way: an iPhone is premium, manufactured in the millions. A gold iPhone is luxury, manufactured in the thousands.
I wonder why they have two separate adapters and couldn't make one for both. Seems to add a bit of fragmentation.
Is there a reason why the power adapter wouldn't include a USB-C cable? Can it be used without it? Does the power adapter work with older Macs using a different cable? I'm not trying to forgive apple, I'm trying to understand why/how a decision like this could be made.
Perhaps most people who buy an adapter do it to replace an old one, so you can use the old cable. I prefer things modular like this. It lets me re-use / buy the right length cable for the use-case. The only problem I see is the price here.
(I don't know if all USB-C cables were required to be able to carry 87W, so I'd be slightly wary of reusing cables for that at the moment, too...)
edit: someone downthread pointed out that the laptop itself comes with the USB-C cable you'd use for this, so this makes more sense now.
Earlier quoted context omitted.
Well all other vendors are selling for much less profit. If margin is really an issue others would end up having windfall.
But all the other vendors suck. We're all having this conversation because we hold Apple to a higher standard. And more pragramatically speaking, because we're tied to OS X, which is really the only desktop OS that does not suck immensely on a laptop.
And you think the 40% margin has nothing to do with that?