Ya, and there's nothing wrong with that. I wouldn't fault anyone for choosing not to use Soylent because of this.
But there seems to be a weird sort of vitriol in the reaction here that doesn't seem like it happened to Chipotle. Perhaps because people see it as an example of the overconfident arrogance of 'tech people'. I'm not sure. But it seems deeply misguided to me.
Yes, something has gone wrong. Yes, they are having trouble figuring out exactly what it was. But so did Chipotle. So do lots of other food companies when things like this happens. Would it be great if this didn't happen? Absolutely. But it's not unprecedented and it isn't at all clear to me that their processes and controls are substantially inferior to the industry standard.
And secondly, they market themselves as a sort of radical new approach to food. They expressly cultivate that image of transformation and self-experimentation. Anyone willing to use a product like that should be more tolerant of bugs than average, IMO. If I got sick from Soylent I might stop drinking it, but I wouldn't say they shouldn't have made the thing in the first place.