This is a screenshot of my google search from 2 days ago: http://i.imgur.com/BNAcSsn.png I've been using Lambda quite a bit, I think it's SO amazingly useful. Tasks that are highly parallelized and CPU intensive can literally be infinitely scaled out. I find it weird that their poster child use case is still always a reactive event like watching S3 and formatting images. There are so many use cases for directly invok…
Because those are the things that need to be done in the real world, 99% of the time.
Sadly, we don't all get to work on cool stuff :)
But I think as more people get access to the power and find uses cases, it will get used more.
The 'next' step for Lambda is serverless hosting for web-sites, something which Lambda is 'almost but not quite' ready for, the limiting factor being transactional latency, especially in some weird cases. Once they have that sorted out, I will never want to see a server again :)