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Vine will be discontinuing the mobile app

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Re: Vine will be discontinuing the mobile app

#81

Post by anigbrowl »

hmhrex wrote: post #44
anigbrowl wrote: post #39

That's fucking stupid. I wasn't crazy about Vine but Twitter was first to market with a brandable property taht quickly became A Thing. It was the one innovative thing to come out of Twitter in the last few years, and now they're shutting it down. If I had any Twitter stock I would dump it all on this news.

Well, first of all, Twitter bought Vine. So they did no innovation on that front. Secondly, I think it makes sense from a business standpoint for Twitter because they've incorporated it into Twitter, and they NEED to start making a profit and this will help. Twitter stock may actually rise a bit due to this news.

I'm not worried about that, I meant in the sense of putting out something innovative under their banner. The consumer is indifferent to whether something was developed in-house or acquired, but is not indifferent to whether a firm is regularly putting out new things or just being the same old same old. And Twitter has just been the same old for a really long time now. The only interesting thing on Twitter in the last year has been Donald Trump's warped personality :-/

Re: Vine will be discontinuing the mobile app

#82

Post by downandout »

Grue3 wrote: post #48

Never used Vine, and the videos from it never worked on my browser, but this is truly shocking. Like, Google Reader shutdown level shocking. Twitter is seriously clueless if they weren't able to make any use of such a popular service. Especially when Periscope is still running somehow. Though it's only a matter of time for that too now.

Periscope may stick around for a while only because of the current obsession with live video. As soon as Facebook gives up on live (or at least stops focusing so much on it), Twitter will follow suit and fold up Periscope. If I were an engineer on that team, I'd do some proactive job hunting.

Re: Vine will be discontinuing the mobile app

#83

Post by draw_down »

caractacus wrote: post #12

comScore reports just under 5m uniques for Vine.co last month. It may be down on the height of its popularity but 5m unique users is a decent mass of people to monetise. Seems an odd thing to kill and not at least try to sell.

They're not killing the website. At least not yet.

Re: Vine will be discontinuing the mobile app

#84

Post by bronson »

hart_russell wrote: post #27
jackfrodo wrote: post #26

This is really annoying. I don't and haven't ever used vine, but how much could it really cost to keep hosting it, and let people continue using it? Why can't companies be okay having products that are revenue neutral that make people happy?

Who says it was revenue neutral?

Right. Given Twitter's headcount, Vine probably has 550 people working on it.

Re: Vine will be discontinuing the mobile app

#85

Post by skylan_q »

dawnerd wrote: post #59
OoTheNigerian wrote: post #36

I don't get it. Why not make it Twitter's Dedicated Video App as vine already has a strong network which can be built upon. Very soon Facebook will release their dedicated video app and Twitter will be looking clueless. I don't get big companies

Twitter has no idea what they're doing and they haven't for a very long time.

One of Twitter's goals is to not make it look like they don't know what they're doing.

They're still working on figuring out the rest of the goals.

Re: Vine will be discontinuing the mobile app

#87

Post by mcbits »

corobo wrote: post #47
Touche wrote: post #35

Earlier quoted context omitted.

I don't know the answer, but I do remember people saying that Google was making a huge mistake buying the unmonetizable YouTube.

YouTube is long form video though. Plenty of content to advertise on. Where are you going to cram ads in to vine without it being annoying enough for adblockers to nuke them?

They could sell one-second blipverts, offering the option of two seconds to advertisers with a history of positive engagement.

Re: Vine will be discontinuing the mobile app

#88

Post by toxican »

Grue3 wrote: post #48

Never used Vine, and the videos from it never worked on my browser, but this is truly shocking. Like, Google Reader shutdown level shocking. Twitter is seriously clueless if they weren't able to make any use of such a popular service. Especially when Periscope is still running somehow. Though it's only a matter of time for that too now.

At this point Vine isn't really all that unique anymore. Facebook, instagram, snapchat and twitter all do what it did. I'm not very surprised by this at all.

Re: Vine will be discontinuing the mobile app

#90

Post by lostgame »

vecter wrote: post #54

I applaud Jack for making a big move to try to save Twitter. I hope to see more big bets from them, especially in the main app. The current course clearly isn't working.

'Current Course?'

I've been hearing about Twitter for 7, maybe 8 years, working in and out of startups and corporate developer culture.

There's universally one thing I've always heard about the company - 'what's their plan?' 'how are they going to monetize?' 'where's the money coming from?'

This hasn't changed, or even become more or less obvious in almost a decade.

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