Earlier quoted context omitted.
> "I'll tell you outright that a non-commercial license is a no-no for research institutes." That makes no sense. Software licencing and product support are two completely different factors. You can have software support agreements with open-source software, that's how companies like Red Hat and Canonical make their money.
I assure you it makes a lot of sense and is practiced by several labs from around the world. Hardware is not software - you don't simply compile it in your computer. You don't pay other company to just do just give support to you: you license to them so they can tweak it, manufacture, and sell the hardware to you and other research labs.
Open-source support companies can still tweak the software for you, and are free to do so because of the permissive licences.
Take a look at the business model section of Red Hat's Wikipedia page: