Live data from Hacker News

Peer pressure’s effects are perhaps more powerful than we thought (2014)

washingtonpost.com

31–40 of 92 posts

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#32

Makes me think airlines will soon start strategically placing "purchasers" throughout the plane in order to maximize the effect of this social pressure.

Lots of comments about this not being cost viable for the airlines to give up seats for these purchasers, but I read your remark a different way - the airlines will note which passengers purchase products on planes, and adjust where these passengers automatic seat selections put them in future - combining them with other data that they have on their customers (e.g. frequency of flights, if they're with children, etc)…

[deleted]

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#33

Earlier quoted context omitted.

>Oh but we do have communities, and we do talk to actual people (also about politics!) No, we don't. Communities have bonds. Seeing facebook spam is not the same as talking to a person, and joining a group of people who post likeminded facebook spam is not a community. It just scratches the same instinctual itch as a community. >Blame the invention Blame has nothing to do with it. Understanding how and why people con…

> No, we don't. Communities have bonds. Seeing facebook spam is not the same as talking to a person, and joining a group of people who post likeminded facebook spam is not a community. It just scratches the same instinctual itch as a community. You and I may be using Facebook differently. I'm not thinking about random Facebook groups and news feeds of people you don't even remember. But e.g. for me, there are people…

Keeping in touch with your family is not a community. And no, this is not democracy working as designed. Democracy as designed required access to information. This is why hearing everyone was important. You do not hear the voices in your community now, you hear a curated selection of voices intended to give you an impression they want you to get.

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#34
post #29
post #22

It gets worse. You are x% more likely to buy food if you just see or smell it, without even a "peer" enjoying it. Isn't that horrifying? That must be called something like food-pressure.

Around here we just call that Cinnabon.

At the Yonge-Eglinton TTC station in Toronto it's especially difficult not to succumb to the scent of Cinnabon wafting through the air.

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#35

Earlier quoted context omitted.

> No, we don't. Communities have bonds. Seeing facebook spam is not the same as talking to a person, and joining a group of people who post likeminded facebook spam is not a community. It just scratches the same instinctual itch as a community. You and I may be using Facebook differently. I'm not thinking about random Facebook groups and news feeds of people you don't even remember. But e.g. for me, there are people…

Keeping in touch with your family is not a community. And no, this is not democracy working as designed. Democracy as designed required access to information. This is why hearing everyone was important. You do not hear the voices in your community now, you hear a curated selection of voices intended to give you an impression they want you to get.

Yep, not to mention our species didn't evolve under the constraint that all communication will be forever recorded.

The nature of social media, especially when it isn't (at least)pseudonymous is such that all statements are forever a part of the public record.

It's lead to a culture of going out of your way not to offend anyone(especially for facebook where your literal identity is tied to it).

The end result is a bunch of virtue signalling and oftentimes dis-honest but politically correct dialogue.

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#36
post #34
post #29

Earlier quoted context omitted.

Around here we just call that Cinnabon.

At the Yonge-Eglinton TTC station in Toronto it's especially difficult not to succumb to the scent of Cinnabon wafting through the air.

It will not force you to buy it if you hate cinnamon. I can't stand the smells coming off a cinnabon shop.

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#39
post #19

Earlier quoted context omitted.

Giving up several hundreds in ticket revenue to make 1-2 people 30% more likely to buy a drink...

You could give people a free drink card before the flight. Problem solved.

Yes, but then the peer isn't doing the same action the airline wants us to do. Unless the neighbors see the peer buying the drink, I don't think it will work. If I see my neighbor paying for a drink with a voucher, it might make me want a drink, but it might not encourage me to pay for one as much as it would if I saw my neighbor paying for a drink. In fact, the resentment of not having it for free like that other person might produce the opposite effect.

Re: Peer pressure’s effects are perhaps more powerful than we thought (2014)

#40
post #19

Earlier quoted context omitted.

Giving up several hundreds in ticket revenue to make 1-2 people 30% more likely to buy a drink...

You could give people a free drink card before the flight. Problem solved.

I can't understand why this is being downvoted.

Declanomous is offering a hypothesis that improves on the original comment of giving away seats. While the impact of buying a drink vs. receiving a drink may differ, and the study only studied "buys", peer pressure works in other ways, too. One could argue that people drinking in the vicinity "pressures" or influences others to drink, so the solution Declanomous provided could 1) increase beverage revenue at low cost and 2) increase customer good will (the free drink recipient) at low cost.

In fact, Southwest may know this as they send out free drink coupons to frequent flyers.

Post reply on HN